| Summary of Company's Revenue Disaggregated by Primary Revenue Sources |
The following table presents the Company’s revenue disaggregated by primary revenue sources (in thousands):
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For the Three Months Ended September 30, 2026 |
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UFC |
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WWE |
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IMG |
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|
Corp & Other |
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Total |
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Media rights, production and content |
|
$ |
332,825 |
|
|
$ |
255,805 |
|
|
$ |
194,171 |
|
|
$ |
3,851 |
|
|
$ |
786,652 |
|
Live events and hospitality |
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|
79,508 |
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|
|
57,694 |
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|
|
149,642 |
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|
|
18,676 |
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|
|
305,520 |
|
Partnerships and marketing |
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|
91,364 |
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|
|
50,991 |
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|
|
44,571 |
|
|
|
17,761 |
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|
|
204,687 |
|
Consumer products licensing and other |
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|
15,526 |
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|
|
34,801 |
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|
|
2,917 |
|
|
|
21,013 |
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|
|
74,257 |
|
Eliminations |
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|
— |
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— |
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— |
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— |
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|
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(10,961 |
) |
Total revenue |
|
$ |
519,223 |
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|
$ |
399,291 |
|
|
$ |
391,301 |
|
|
$ |
61,301 |
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|
$ |
1,360,155 |
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For the Nine Months Ended September 30, 2026 |
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UFC |
|
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WWE |
|
|
IMG |
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|
Corp & Other |
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|
Total |
|
Media rights, production and content |
|
$ |
933,316 |
|
|
$ |
897,236 |
|
|
$ |
501,576 |
|
|
$ |
16,501 |
|
|
$ |
2,348,629 |
|
Live events and hospitality |
|
|
175,845 |
|
|
|
333,164 |
|
|
|
815,796 |
|
|
|
71,477 |
|
|
|
1,396,282 |
|
Partnerships and marketing |
|
|
303,217 |
|
|
|
140,403 |
|
|
|
69,591 |
|
|
|
46,336 |
|
|
|
559,547 |
|
Consumer products licensing and other |
|
|
43,728 |
|
|
|
125,096 |
|
|
|
14,429 |
|
|
|
49,368 |
|
|
|
232,621 |
|
Eliminations |
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|
— |
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— |
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— |
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— |
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|
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(32,970 |
) |
Total revenue |
|
$ |
1,456,106 |
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|
$ |
1,495,899 |
|
|
$ |
1,401,392 |
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|
$ |
183,682 |
|
|
$ |
4,504,109 |
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For the Three Months Ended September 30, 2025 |
|
|
|
UFC |
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|
WWE |
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|
IMG |
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|
Corp & Other |
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Total |
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Media rights, production and content |
|
$ |
200,455 |
|
|
$ |
248,891 |
|
|
$ |
185,071 |
|
|
$ |
9,816 |
|
|
$ |
644,233 |
|
Live events and hospitality |
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|
43,612 |
|
|
|
82,392 |
|
|
|
138,334 |
|
|
|
18,416 |
|
|
|
282,754 |
|
Partnerships and marketing |
|
|
70,886 |
|
|
|
39,927 |
|
|
|
10,338 |
|
|
|
12,443 |
|
|
|
133,594 |
|
Consumer products licensing and other |
|
|
10,283 |
|
|
|
30,889 |
|
|
|
3,029 |
|
|
|
22,673 |
|
|
|
66,874 |
|
Eliminations |
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|
— |
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|
— |
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— |
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|
|
— |
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|
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(7,541 |
) |
Total revenue |
|
$ |
325,236 |
|
|
$ |
402,099 |
|
|
$ |
336,772 |
|
|
$ |
63,348 |
|
|
$ |
1,119,914 |
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For the Nine Months Ended September 30, 2025 |
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|
|
UFC |
|
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WWE |
|
|
IMG |
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|
Corp & Other |
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|
Total |
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Media rights, production and content |
|
$ |
685,043 |
|
|
$ |
779,421 |
|
|
$ |
509,774 |
|
|
$ |
17,785 |
|
|
$ |
1,992,023 |
|
Live events and hospitality |
|
|
160,713 |
|
|
|
344,436 |
|
|
|
558,868 |
|
|
|
70,274 |
|
|
|
1,134,291 |
|
Partnerships and marketing |
|
|
220,960 |
|
|
|
123,795 |
|
|
|
40,541 |
|
|
|
36,206 |
|
|
|
421,502 |
|
Consumer products licensing and other |
|
|
34,102 |
|
|
|
102,129 |
|
|
|
10,447 |
|
|
|
38,092 |
|
|
|
184,770 |
|
Eliminations |
|
|
— |
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|
— |
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— |
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|
|
— |
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|
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(35,430 |
) |
Total revenue |
|
$ |
1,100,818 |
|
|
$ |
1,349,781 |
|
|
$ |
1,119,630 |
|
|
$ |
162,357 |
|
|
$ |
3,697,156 |
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