v3.26.3
Segment and Geographic Information
 12 Months Ended
Jul. 31, 2026
Segment and Geographic Information [Abstract]  
Segment and Geographic Information

Note 14—Segment and Geographic Information

 

Segment Information

 

The Company determines its operating segments based on how its chief operating decision maker (“CODM”) manages the business, allocates resources, makes operating decisions and evaluates operating performance. The Company’s CODM was its Chief Executive Officer as of July 31, 2026.

 

The CODM evaluates the performance of each operating segment using segment income (loss) from operations. The Company defines segment income (loss) from operations as revenue less costs and expenses. Expenses include indirect costs that are allocated to operating segments based on a reasonable allocation methodology, which are generally related to sales and marketing activities and general and administrative overhead. Revenue and expenses exclude transactions between the Company’s operating segments.

 

The CODM uses segment income (loss) from operations to allocate resources during the annual budgeting and forecasting process. The CODM considers segment income (loss) from operations when making decisions on operating and capital resource allocation. Additionally, the CODM uses segment income (loss) from operations to evaluate operating strategy and assess segment performance by comparing the results of each segment.

 

There are two reportable segments, which are the Zedge Marketplace and GuruShots (which includes DataSeeds). The following table provides information about these two reportable segments (in thousands):

 

    Fiscal Year Ended July 31,  
    2026     2025  
             
Zedge Marketplace:            
Revenues   $ 29,665     $ 27,213  
Less:                
Personnel related expenses     8,653       8,265  
Users acquisition costs     6,769       7,284  
Data center and SaaS costs     2,375       1,988  
Acquisition and restructuring related charges     3,715       1,235  
Other expenses 1     5,824       6,103  
Zedge Marketplace segment income from operations     2,329       2,338  
GuruShots:                
Revenues   $ 1,961     $ 2,185  
Less:                
Personnel related expenses     2,452       3,117  
Users acquisition costs     384       903  
Platform fees     279       369  
Data center and SaaS costs (including data production costs)     992       943  
Acquisition and restructuring related charges     -       1,218  
Other expenses 2     819       1,205  
GuruShots segment loss from operations     (2,965 )     (5,570 )
Total segment loss from operations   $ (636 )   $ (3,232 )

 

1. Other segment items for the Zedge Marketplace reportable segment include professional services costs, platform fee, depreciation and amortization, facilities costs, public company related expenses and other individually insignificant costs.

 

2. Other segment items for the GuruShots reportable segment include professional services costs, depreciation and amortization, facilities costs, and other individually insignificant costs.

 

The CODM does not evaluate operating segments using asset information and, accordingly, the Company does not report asset information by segment.

 

Geographic Information

 

Net long-lived assets and total assets held outside of the United States, which are located primarily in Israel and Lithuania, were as follows (in thousands):

 

    United
States		     Foreign     Total  
Long-lived assets, net:                  
July 31, 2026   $ 3,144     $ 963     $ 4,107  
July 31, 2025   $ 6,120     $ 335     $ 6,455  
                         
Total assets:                        
July 31, 2026   $ 28,921     $ 4,998     $ 33,919  
July 31, 2025   $ 30,504     $ 5,150     $ 35,654