v3.26.1
Revenue recognition (Tables)
 6 Months Ended
Aug. 01, 2026
Revenue from Contract with Customer [Abstract]  
Schedule of Disaggregation of Revenue
The following table provides the Company’s total sales, disaggregated by brand, for the 13 and 26 weeks ended August 1, 2026 and August 2, 2025:
13 weeks ended August 1, 202613 weeks ended August 2, 2025
(in millions)North AmericaInternationalOtherConsolidatedNorth AmericaInternationalOtherConsolidated
Sales by brand:
Kay
$585.2 $— $— $585.2 $569.5 $— $— $569.5 
Zales
275.1 — — 275.1 270.0 — — 270.0 
Jared
262.1 — — 262.1 262.2 — — 262.2 
Blue Nile83.6 — — 83.6 74.7 — — 74.7 
James Allen7.1 — — 7.1 36.9 — — 36.9 
Diamonds Direct88.0 — — 88.0 87.1 — — 87.1 
Banter by Piercing Pagoda
70.2 — — 70.2 75.6 — — 75.6 
Peoples
47.8 — — 47.8 47.8 — — 47.8 
International segment brands— 96.6 — 96.6 — 91.8 — 91.8 
Other (1)
9.2 — 3.2 12.4 2.9 — 16.6 19.5 
Total sales
$1,428.3 $96.6 $3.2 $1,528.1 $1,426.7 $91.8 $16.6 $1,535.1 
26 weeks ended August 1, 2026
26 weeks ended August 2, 2025
(in millions)North AmericaInternationalOtherConsolidatedNorth AmericaInternationalOtherConsolidated
Sales by brand:
Kay
$1,183.6 $— $— $1,183.6 $1,148.6 $— $— $1,148.6 
Zales
564.2 — — 564.2 553.2 — — 553.2 
Jared
522.4 — — 522.4 522.2 — — 522.2 
Blue Nile158.4 — — 158.4 152.3 — — 152.3 
James Allen31.2 — — 31.2 76.3 — — 76.3 
Diamonds Direct173.0 — — 173.0 171.2 — — 171.2 
Banter by Piercing Pagoda
151.7 — — 151.7 157.8 — — 157.8 
Peoples
95.4 — — 95.4 88.6 — — 88.6 
International segment brands— 184.1 — 184.1 — 171.9 — 171.9 
Other (1)
11.4 — 6.3 17.7 7.0 — 27.6 34.6 
Total sales
$2,891.3 $184.1 $6.3 $3,081.7 $2,877.2 $171.9 $27.6 $3,076.7 
(1) Other primarily includes sales from the Company’s diamond sourcing operation and loose diamonds.
The following table provides the Company’s total sales, disaggregated by major product, for the 13 and 26 weeks ended August 1, 2026 and August 2, 2025:
13 weeks ended August 1, 202613 weeks ended August 2, 2025
(in millions)North AmericaInternationalOtherConsolidatedNorth America
International (3)
OtherConsolidated
Sales by product:
Bridal
$628.9 $33.7 $— $662.6 $633.0 $33.0 $— $666.0 
Fashion
507.6 27.9 — 535.5 523.9 26.4 — 550.3 
Watches
62.6 26.7 — 89.3 55.5 25.2 — 80.7 
Services (1)
192.5 6.7 — 199.2 185.9 6.4 — 192.3 
Other (2)
36.7 1.6 3.2 41.5 28.4 0.8 16.6 45.8 
Total sales
$1,428.3 $96.6 $3.2 $1,528.1 $1,426.7 $91.8 $16.6 $1,535.1 
26 weeks ended August 1, 2026
26 weeks ended August 2, 2025
(in millions)North AmericaInternationalOtherConsolidatedNorth America
International (3)
OtherConsolidated
Sales by product:
Bridal
$1,285.5 $65.4 $— $1,350.9 $1,289.6 $61.7 $— $1,351.3 
Fashion
1,040.4 54.3 — 1,094.7 1,056.9 49.5 — 1,106.4 
Watches
115.9 48.8 — 164.7 103.3 46.9 — 150.2 
Services (1)
387.4 13.0 — 400.4 371.3 12.3 — 383.6 
Other (2)
62.1 2.6 6.3 71.0 56.1 1.5 27.6 85.2 
Total sales
$2,891.3 $184.1 $6.3 $3,081.7 $2,877.2 $171.9 $27.6 $3,076.7 
(1) Services primarily includes revenue recognized from extended service plans, repairs and subscriptions.
(2) Other primarily includes sales from the Company’s diamond sourcing operation and other miscellaneous non-jewelry sales.
(3) Certain amounts have been reclassified, primarily between bridal and fashion, to harmonize product categorization within the North America and International segments.
The following table provides the Company’s total sales, disaggregated by channel, for the 13 and 26 weeks ended August 1, 2026 and August 2, 2025:
13 weeks ended August 1, 202613 weeks ended August 2, 2025
(in millions)North AmericaInternationalOtherConsolidatedNorth AmericaInternationalOtherConsolidated
Sales by channel:
Store
$1,140.1 $76.4 $— $1,216.5 $1,125.6 $72.7 $— $1,198.3 
E-commerce279.8 20.2 — 300.0 298.5 19.1 — 317.6 
Other (1)
8.4 — 3.2 11.6 2.6 — 16.6 19.2 
Total sales
$1,428.3 $96.6 $3.2 $1,528.1 $1,426.7 $91.8 $16.6 $1,535.1 
26 weeks ended August 1, 2026
26 weeks ended August 2, 2025
(in millions)North AmericaInternationalOtherConsolidatedNorth AmericaInternationalOtherConsolidated
Sales by channel:
Store
$2,296.4 $146.8 $— $2,443.2 $2,250.9 $135.5 $— $2,386.4 
E-commerce584.8 37.3 — 622.1 619.9 36.4 — 656.3 
Other (1)
10.1 — 6.3 16.4 6.4 — 27.6 34.0 
Total sales
$2,891.3 $184.1 $6.3 $3,081.7 $2,877.2 $171.9 $27.6 $3,076.7 
(1) Other primarily includes sales from the Company’s diamond sourcing operation and loose diamonds.
Unamortized deferred selling costs
Unamortized deferred ESP transaction costs as of August 1, 2026, January 31, 2026 and August 2, 2025 were as follows:
(in millions)August 1, 2026January 31, 2026August 2, 2025
Other current assets$28.0 $28.6 $27.9 
Other assets79.4 80.8 80.1 
Total deferred ESP transaction costs$107.4 $109.4 $108.0 
Schedule of Deferred Revenue
Deferred revenue as of August 1, 2026, January 31, 2026 and August 2, 2025 was as follows:
(in millions)August 1, 2026January 31, 2026August 2, 2025
ESP deferred revenue$1,198.7 $1,204.4 $1,170.5 
Other deferred revenue (1)
78.5 81.3 75.7 
Total deferred revenue
$1,277.2 $1,285.7 $1,246.2 
Disclosed as:
Current liabilities$371.6 $377.1 $360.7 
Non-current liabilities905.6 908.6 885.5 
Total deferred revenue$1,277.2 $1,285.7 $1,246.2 
(1) Other deferred revenue primarily includes revenue collected from customers for custom orders and e-commerce orders, for which control has not yet transferred to the customer.
13 weeks ended26 weeks ended
(in millions)August 1, 2026August 2, 2025August 1, 2026August 2, 2025
ESP deferred revenue, beginning of period$1,204.4 $1,171.9 $1,204.4 $1,170.8 
Plans sold (1)
131.0 132.4 269.9 267.4 
Revenue recognized (2)
(136.7)(133.8)(275.6)(267.7)
ESP deferred revenue, end of period$1,198.7 $1,170.5 $1,198.7 $1,170.5 
(1) Includes impact of foreign exchange translation.
(2) The Company recognized sales of $80.0 million and $170.8 million during the 13 and 26 weeks ended August 1, 2026, respectively, and $77.5 million and $165.1 million during the 13 and 26 weeks ended August 2, 2025, respectively, related to deferred revenue that existed at the beginning of the periods.