v3.26.1
SEGMENT REPORTING
 6 Months Ended
Jun. 30, 2026
Segment Reporting [Abstract]  
SEGMENT REPORTING

NOTE 11 – SEGMENT REPORTING

 

The Company has two reportable segments, Direct-to-Consumer Marketing Platform and Manufacturing and Development of Health, Beauty, and Wellness Products. The reportable segments are identified based on the types of products and services that generate revenue.

 

The Company is also developing a start-up business unit that is intended to operate within the Brokerage and Financial Technologies Services sector once and to the extent it can commence operations.

 

The segment performance that the CODM uses to measure performance is net income (loss) from operations. The Company does not allocate assets to the reporting segments as its assets are primarily managed on an entity-wide basis and therefore does not disclose the total assets of its reportable operating segments.

 

 

For the six months ended June 30, 2026, and 2025, all intersegment revenues and costs of revenues were eliminated in the Consolidated Statements of Operations.

 

The Direct-to-Consumer Marketing Platform segment generates revenue through membership fees and the sale of products. The Manufacturing and Development of Health, Beauty, and Wellness Products generates revenue primarily through the sale of health, beauty, and wellness products manufactured and sold to wholesale and retail customers.

 

The following table illustrates segment revenue and segment net income from operations, including significant expense items reviewed by the CODM for the three months ended June 30, 2026.

 

   Direct-to-Consumer Marketing Platform   Manufacturing and Development of Health, Beauty, and Wellness Products   Total 
Revenue  $2,247,945   $226,334    2,474,279 
                
Less:               
Commissions   1,320,741    2,272    1,323,013 
Market experts   172,776    -    172,776 
Credit card processing   83,525    -    83,525 
Salary and related   434,027    421,799    855,826 
Depreciation   304    -    304 
Cost of sales   46,929    167,903    214,832 
General and administrative [1]   848,407    142,222    990,629 
                
Segment net income (loss) from operations  $(658,764)  $(507,862)  $(1,166,626)

 

 
[1] General and administrative costs consist mainly of professional fees, contracting services, insurance, information technology and software, and other payment processing fees.

 

The following table illustrates segment revenue and segment net income from operations, including significant expense items reviewed by the CODM for the three months ended June 30, 2025.

 

   Financial Education and Technology   Manufacturing and Development of Health, Beauty, and Wellness Products   Total 
Revenue  $7,844,682   $1,350,005   $9,194,687 
                
Less:               
Commissions   4,176,102    -    4,176,102 
Market experts   186,600    -    186,600 
Credit card processing   319,154    -    319,154 
Salary and related   430,518    379,116    809,634 
Selling and marketing   91,392    (28)   91,364 
Depreciation   455    -    455 
Cost of sales   -    1,222,669    1,222,669 
General and administrative [1]   479,133    285,356    764,489 
                
Segment net income (loss) from operations  $2,161,328   $(537,108)  $1,624,220 

 

 
[1] General and administrative costs consist mainly of professional fees, insurance, information technology and software and other payment processing fees.

 

 

The following table illustrates the reconciliation of segment operating income to net income (loss) from continuing operations before income taxes for the three months ended June 30, 2026 and 2025.

 

   June 30,
2026		   June 30,
2025		 
Segment income (loss) from operations  $(1,166,626)  $1,624,220 
           
Reconciling items          
Other profit (loss) [1]   (1,838,886)   (872,122)
Bank interest   9,909    56,252 
Event ticket sales   -    14,120 
All other, net   24,811    (5,763)
           
Net income (loss) from continuing operations before income taxes  $(2,970,792)  $816,707 

 

 
[1] Other profit (loss) is attributable to corporate and nonoperating segment expenses and is therefore not included in the total for segment gross profit (loss).

 

 

 

The following table illustrates segment revenue and segment net income from operations, including significant expense items reviewed by the CODM for the six months ended June 30, 2026.

 

   Financial Education and Technology   Manufacturing and Development of Health, Beauty, and Wellness Products   Total 
Revenue  $5,313,994    502,409    5,816,403 
                
Less:               
Commissions   2,993,554    3,434    2,996,988 
Market experts   303,476    -    303,476 
Credit card processing   202,089    -    202,089 
Salary and related   871,783    829,710    1,701,493 
Selling and marketing   16,710    295    17,005 
Depreciation   604    -    604 
Cost of sales   107,271    401,020    508,291 
General and administrative [1]   1,404,241    350,503    1,754,744 
                
Segment net income (loss) from operations  $(585,734)   (1,082,553)   (1,668,287)

 

 
[1] General and administrative costs consist mainly of professional fees, contracting services, insurance, information technology and software, and other payment processing fees.

 

 

The following table illustrates segment revenue and segment net income from operations, including significant expense items reviewed by the CODM for the six months ended June 30, 2025.

 

   Financial Education and Technology   Manufacturing and Development of Health, Beauty, and Wellness Products   Total 
Revenue  $16,636,125    1,725,670    18,361,795 
                
Less:               
Commissions   9,252,605    -    9,252,605 
Market experts   361,120    -    361,120 
Credit card processing   726,179    -    726,179 
Salary and related   840,808    677,208    1,518,016 
Selling and marketing   179,211    7,065    186,276 
Depreciation   905    -    905 
Cost of sales   -    1,554,667    1,554,667 
General and administrative [1]   968,490    554,267    1,522,757 
                
Segment net income (loss) from operations  $4,306,807    (1,067,537)   3,239,270 

 

 
[1] General and administrative costs consist mainly of professional fees, insurance, information technology and software and other payment processing fees.

 

 

The following table illustrates the reconciliation of segment operating income to net income (loss) from continuing operations before income taxes for the six months ended June 30, 2026 and 2025.

 

   June 30,
2026		   June 30,
2025		 
Segment income (loss) from operations  $(1,668,287)  $3,239,270 
           
Reconciling items          
Other profit (loss) [1]   (4,783,672)   (2,688,563)
Event ticket sales   -    52,673 
Bank interest   57,922    100,535 
All other, net   18,702    (181)
           
Net income (loss) from continuing operations before income taxes  $(6,375,335)  $703,734 

 

 
[1] Other profit (loss) is attributable to corporate and nonoperating segment expenses and is therefore not included in the total for segment gross profit (loss).