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Segment Information
6 Months Ended
Jun. 30, 2026
Segment Reporting [Abstract]  
Segment Information

 

13. Segment Information

 

The Company’s 1only operating and reportable segment is beverages. This segment includes both Jones Soda’s traditional craft sodas, known for their unique flavors, pure cane sugar formulation, and consumer-driven branding as well as our modern soda’s such as Pop Jones, Fiesta Jones and hemp derived products such as HD9. The products are distributed through various channels, including retail stores, foodservice outlets, and direct-to-consumer platforms.

 

The Chief Operating Decision Maker of the Company, who is also the Chief Executive Officer , is responsible for evaluating the performance of the Company’s operations. The evaluation focuses primarily on key financial metrics such as net operating revenues and operating income (loss). Based on this consolidated approach to assessing performance and allocating resources, the Company does not present additional segment information in its financial disclosures.

 

Furthermore, in accordance with ASC 280, the Company provides the following entity-wide disclosures for the three months and six months ended June 30, 2026 and 2025:

 

Net Sales by Geographic Location: The breakdown of the Company’s net sales by geographic location are as follows:

(in thousands)  June 30, 2026   June 30, 2025 
   For the three months ended 
(in thousands)  June 30, 2026   June 30, 2025 
Segment Results – Net sales        
United States   $7,536  $4,018
Canada   2,632   876
Total  $10,168   $4,894 

 

 

(in thousands)  June 30, 2026   June 30, 2025 
   For the six months ended 
(in thousands)  June 30, 2026   June 30, 2025 
Segment Results – Net sales        
United States   $17,087  $7,660
Canada   5,513   1,464
Total  $22,600   $9,124 

 

Net sales generated in the United States accounted for 74% and 82% of total revenue during the three months ended June 30, 2026, and 2025, respectively.

 

Net sales generated in the United States accounted for 76% and 84% of total revenue during the six months ended June 30, 2026, and 2025, respectively.

 

Long-Lived Assets: All of the Company’s long-lived assets are located in the United States.