v3.26.1
Goodwill and Intangible Assets, Net
 6 Months Ended
Jun. 30, 2026
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and Intangible Assets, Net Goodwill and Intangible Assets, Net
The Company’s goodwill balance as of June 30, 2026 and December 31, 2025 is $32.6 million and $19.2 million, respectively. The change in the carrying amount of goodwill for the six months ended June 30, 2026 consists of the Company's May 2026 acquisition of TVision. The balance as of December 31, 2025 is comprised of the Company’s November 2024 acquisition of IRIS.TV as well as the February 2017 acquisition of Adelphic.
The balances of intangible assets and accumulated amortization were as follows:
As of June 30, 2026
Remaining Weighted-Average Useful
Life (years)		Gross AmountAccumulated
Amortization 		Net Carrying Amount
Developed technology5.4$14,986 $(5,958)$9,027 
Customer relationships6.83,500 (2,329)1,171 
Trademarks/tradenames4.74,920 (1,672)3,248 
Panelist relationships3.81,100 (46)1,054 
Total$24,506 $(10,005)$14,500 

As of December 31, 2025
Remaining Weighted- Average Useful
Life (years)		Gross AmountAccumulated
Amortization 		Net Carrying Amount
Developed technology4.7$7,986 $(5,500)$2,486 
Customer relationships0.02,300 (2,300)— 
Trademarks/tradenames3.71,920 (1,507)413 
Total$12,206 $(9,307)$2,899 
Amortization of intangible assets recorded in the condensed consolidated statements of operations was as follows:
Three Months Ended
June 30,		Six Months Ended
June 30,
2026202520262025
Platform operations$423 $133 $555 $250 
Sales and marketing— — — — 
Technology and development— — — — 
General and administrative105 46 144 92 
Total$528 $179 $699 $342 
Estimated future amortization of intangible assets is as follows:
As of
June 30,
Year2026
Remainder of 2026$1,423 
20272,847 
20282,847 
20292,829 
20302,398 
Thereafter2,156 
Total$14,500