Segment Reporting - Schedule of Significant Expense Categories and Other Specified Amounts Included in Net Loss (Details) - USD ($) $ in Thousands |
3 Months Ended | 6 Months Ended | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|
Jun. 30, 2026 |
Mar. 31, 2026 |
Jun. 30, 2025 |
Mar. 31, 2025 |
Jun. 30, 2026 |
Jun. 30, 2025 |
|||||
| Segment Reporting [Abstract] | ||||||||||
| Net sales | $ 85,392 | $ 60,017 | $ 158,112 | $ 110,620 | ||||||
| Less: | ||||||||||
| Cost of goods sold | [1] | 54,402 | 35,407 | 97,185 | 66,798 | |||||
| Marketing | 9,413 | 6,168 | 25,642 | 16,894 | ||||||
| Payroll expenses | 8,893 | 5,852 | 17,879 | 11,553 | ||||||
| Outbound freight | 3,714 | 3,284 | 7,353 | 6,482 | ||||||
| Selling expenses | 3,938 | 2,891 | 7,343 | 5,281 | ||||||
| Warehousing & distribution | 2,349 | 1,520 | 4,542 | 2,998 | ||||||
| General and administrative costs | 7,523 | 4,451 | 18,492 | 9,034 | ||||||
| Other segment items | [2] | 110 | 9,482 | 437 | 20,084 | |||||
| Net loss | $ (4,950) | $ (15,811) | $ (9,038) | $ (19,466) | $ (20,761) | $ (28,504) | ||||
| ||||||||||
| X | ||||||||||
- Definition Outbound freight expense. No definition available.
|
| X | ||||||||||
- Definition Warehousing and distribution expenses. No definition available.
|
| X | ||||||||||
- Definition Cost of product sold and service rendered, excluding depreciation, depletion, and amortization. Reference 1: http://www.xbrl.org/2003/role/exampleRef
|
| X | ||||||||||
- References No definition available.
|
| X | ||||||||||
- Definition The aggregate total of expenses of managing and administering the affairs of an entity, including affiliates of the reporting entity, which are not directly or indirectly associated with the manufacture, sale or creation of a product or product line. Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef
|
| X | ||||||||||
- Definition Amount of expense for salary, wage, profit sharing; incentive and equity-based compensation; and other employee benefit. Reference 1: http://www.xbrl.org/2003/role/exampleRef
|
| X | ||||||||||
- Definition Expenditures for planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services. Costs of public relations and corporate promotions are typically considered to be marketing costs. Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef
|
| X | ||||||||||
- Definition The portion of profit or loss for the period, net of income taxes, which is attributable to the parent. Reference 1: http://www.xbrl.org/2003/role/disclosureRef
|
| X | ||||||||||
- Definition Amount, excluding tax collected from customer, of revenue from satisfaction of performance obligation by transferring promised good or service to customer. Tax collected from customer is tax assessed by governmental authority that is both imposed on and concurrent with specific revenue-producing transaction, including, but not limited to, sales, use, value added and excise. Reference 1: http://www.xbrl.org/2003/role/disclosureRef
|
| X | ||||||||||
- References No definition available.
|
| X | ||||||||||
- Definition Amount of other expense (income) and loss (gain) calculated as difference between segment revenue and separately disclosed expense category to arrive at segment profit (loss). Reference 1: http://www.xbrl.org/2003/role/disclosureRef
|
| X | ||||||||||
- Definition Expenses recognized in the period that are directly related to the selling and distribution of products or services. Reference 1: http://www.xbrl.org/2003/role/exampleRef
|