Trading Arrangements, by Individual Trading Arrangements, by Individual [Table] Legal Accrued Legal Costs, Current Accrued Legal Costs, Current Trading Arrangement: Trading Arrangement [Axis] Maximum Maximum [Member] Allowance for returns Allowance For Sales Returns Allowance For Sales Returns Statistical Measurement [Domain] Statistical Measurement [Domain] Summary of Income Tax Expense (Benefit) Summary of Income Tax Expense (Benefit) [Table Text Block] Summary of Income Tax Expense (Benefit) Title of 12(b) Security Title of 12(b) Security Net loss attributable to common stockholders, diluted Net Income (Loss) Available to Common Stockholders, Diluted Document Fiscal Year Focus Document Fiscal Year Focus Adjustment to Compensation, Amount Adjustment to Compensation Amount Number of Restricted Stock Units Share-Based Compensation Arrangement by Share-Based Payment Award, Equity Instruments Other than Options, Nonvested, Number of Shares [Roll Forward] Capitalized Cost, Software to be Sold, Leased, or Marketed, after Accumulated Amortization Capitalized Cost, Software to be Sold, Leased, or Marketed, after Accumulated Amortization Segment Reporting [Abstract] Common stock, $0.0001 par value; Class A: 750,000 shares authorized at June 30, 2026 and December 31, 2025, 107,726 and 106,318 issued and outstanding at June 30, 2026 and December 31, 2025, respectively; Class B: 150,000 shares authorized at June 30, 2026 and December 31, 2025, 15,700 and 16,130 shares issued and outstanding as of June 30, 2026 and December 31, 2025, respectively, convertible to Class A on a one-to-one basis Common Stock, Value, Issued 2027 Lessee, Operating Lease, Liability, to be Paid, Year One Shares withheld for taxes on stock-based compensation Payment, Tax Withholding, Share-Based Payment Arrangement Payroll related Employee-related Liabilities, Current Line of credit Line of Credit [Member] Restatement Determination Date Restatement Determination Date Schedule of Share-Based 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Pension Adjustments Prior Service Cost Pension Adjustments Prior Service Cost [Member] Employee stock options - available (in shares) Share-based Compensation Arrangement by Share-based Payment Award, Options, Available, Number Share-based Compensation Arrangement by Share-based Payment Award, Options, Available, Number Company Selected Measure Name Company Selected Measure Name Income Tax Disclosure [Abstract] Non-cash charitable donations Noncash Contribution Expense Concentration Risk [Line Items] Concentration Risk [Line Items] Thereafter Lessee, Operating Lease, Liability, to be Paid, after Year Four Lessee, Operating Lease, Liability, to be Paid, after Year Four Number of shares receivable per share based payments award (in shares) Share-based Compensation Arrangement by Share-based Payment Award, Number Of Shares Receivable Share-based Compensation Arrangement by Share-based Payment Award, Number Of Shares Receivable Earnings Per Share, Basic, by Common Class, Including Two 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Antidilutive Security, Excluded EPS Calculation [Table] Share-based Payment Arrangement, Restricted Stock Unit, Activity Share-Based Payment Arrangement, Restricted Stock Unit, Activity [Table Text Block] Exercise Price Award Exercise Price Cash flows from investing activities Cash Provided by (Used in) Investing Activity, Including Discontinued Operation [Abstract] Related Party Transaction [Axis] Related Party Transaction [Axis] Share Repurchase Program, Authorized, Amount Share Repurchase Program, Authorized, Amount Document Quarterly Report Document Quarterly Report Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested [Member] Temporary Equity [Line Items] Temporary Equity [Line Items] Lender Name [Axis] Lender Name [Axis] Awards Close in Time to MNPI Disclosures, Table Awards Close in Time to MNPI Disclosures [Table 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conditions Share-based Compensation Arrangement by Share-based Payment Award, Number Of Performance Conditions Share-based Compensation Arrangement by Share-based Payment Award, Number Of Performance Conditions Present value of lease payments Operating Lease, Liability Insider Trading Policies and Procedures [Line Items] Employee stock options - outstanding (in shares) Beginning balance (in shares) Ending balance (in shares) Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Outstanding, Number Accrued Expenses Accounts Payable and Accrued Liabilities Disclosure [Text Block] Insider Trading Policies and Procedures Adopted Insider Trading Policies and Procedures Adopted [Flag] Loss Contingency, Damages Awarded, Value Loss Contingency, Damages Awarded, Value Performance stock units (PSUs) Unvested performance stock units Performance Shares [Member] Prepaid expenses and other current assets Prepaid Expense and Other Assets, Current Selling, general, and 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Earnings Per Share Schedule of Antidilutive Securities Excluded from Computation of Earnings Per Share [Table Text Block] Entity Central Index Key Entity Central Index Key Less: accumulated depreciation and amortization Property, Plant, and Equipment, Accumulated Depreciation, Depletion, and Amortization All Adjustments to Compensation All Adjustments to Compensation [Member] Equity [Abstract] Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year [Member] Net cash provided by operating activities Cash Provided by (Used in) Operating Activity, Including Discontinued Operation Debt Instrument, Covenant, Financial Maintenance Maximum Debt Instrument, Covenant, Financial Maintenance Maximum Debt Instrument, Covenant, Financial Maintenance Maximum Income Statement [Abstract] Shares issued in connection with employee stock purchase plan (in shares) Stock Issued During Period, Shares, Employee Stock Purchase Plans Document Transition Report Document Transition Report Stock Appreciation Rights (SARs) Stock Appreciation Rights (SARs) [Member] Vested and not yet released (in shares) Vested and not yet released (in shares) Share-based Compensation Arrangement by Share-based Payment Award, Equity Instruments Other Than Options Vested And Not Yet Released Number Share-based Compensation Arrangement by Share-based Payment Award, Equity Instruments Other Than Options Vested And Not Yet Released Number Basis spread Debt Instrument, Basis Spread on Variable Rate Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Outstanding [Roll Forward] Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Outstanding [Roll Forward] Minimum lease payments for leases not yet commenced Lessee, Operating Lease, Lease Not yet Commenced, Liability Lessee, Operating Lease, Lease Not yet Commenced, Liability City Area Code City Area Code Variable Rate [Domain] Variable Rate [Domain] Marketing Marketing Expense Accumulated Other Comprehensive Loss AOCI Attributable to Parent [Member] Document Information [Table] Document Information [Table] All Individuals All Individuals [Member] Management Management [Member] Name Forgone Recovery, Individual Name Non-vested award, cost not yet recognized, period for recognition Share-Based Payment Arrangement, Nonvested Award, Cost Not yet Recognized, Period for Recognition Vested and not yet released (in dollars per share) Share-based Compensation Arrangement by Share-based Payment Award, Equity Instruments Other than Options, Vested and Not Yet Released in Period, Weighted Average Grant Date Fair Value Share-based Compensation Arrangement by Share-based Payment Award, Equity Instruments Other than Options, Vested and Not Yet Released in Period, Weighted Average Grant Date Fair Value Non-GAAP Measure Description Non-GAAP Measure Description [Text Block] Swing Line Notes Swing Line Notes [Member] Swing Line Notes Weighted Average Grant Date Fair Value Share-Based Compensation Arrangement by Share-Based Payment Award, Equity Instruments Other than Options, Nonvested, Weighted Average Grant Date Fair Value [Abstract] Statement [Line Items] Statement [Line Items] Total assets Assets Secured Overnight Financing Rate (SOFR) Overnight Index Swap Rate Secured Overnight Financing Rate (SOFR) Overnight Index Swap Rate [Member] Achievement Factor Share-Based Compensation Arrangement by Share-Based Payment Award, Achievement Factor Share-Based Compensation Arrangement by Share-Based Payment Award, Achievement Factor Retail Retail [Member] Total common stock – outstanding or issuable on exercise of options (in shares) Common Stock, Capital Shares Reserved for Future Issuance Share-based Payment Arrangement, Expensed and Capitalized, Amount Share-Based Payment Arrangement, Expensed and Capitalized, Amount [Table Text Block] Stock-Based Compensation Share-Based Payment Arrangement [Text Block] Shares issued in connection with employee stock purchase plan Stock Issued During Period, Value, Employee Stock Purchase Plan Description of Business Nature of Operations [Text Block] PEO PEO [Member] Beginning balance (in shares) Ending balance (in shares) Shares, Outstanding Total stock-based compensation expense Share-Based Payment Arrangement, Expense 75th percentile and above 75th and Higher Percentile [Member] 75th and Higher Percentile Other liabilities Other Liabilities, Noncurrent Number of additional shares authorized Share-Based Compensation Arrangement by Share-Based Payment Award, Number of Additional Shares Authorized Prepaid Expense and Other Assets, Current, Cash Receivable Related to Tariffs Prepaid Expense and Other Assets, Current, Cash Receivable Related to Tariffs Prepaid Expense and Other Assets, Current, Cash Receivable Related to Tariffs Forgone Recovery due to Violation of Home Country Law, 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Other than Options, Forfeitures, Weighted Average Grant Date Fair Value Erroneously Awarded Compensation Recovery Erroneously Awarded Compensation Recovery [Table] Options forfeited (in shares) Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Forfeitures in Period Increase (Decrease) in Stockholders' Equity [Roll Forward] Increase (Decrease) in Stockholders' Equity [Roll Forward] Common stock shares outstanding Common Stock, Shares, Outstanding Award Timing Disclosures [Line Items] Credit Card Receivable Credit Card Receivable [Member] Net loss per share attributable to common stockholders, basic (in dollars per share) Net loss per share attributable to common stockholders, diluted (in dollars per share) Earnings Per Share, Diluted Entity Current Reporting Status Entity Current Reporting Status Net cash used in financing activities Cash Provided by (Used in) Financing Activity, Including Discontinued Operation Total Shareholder Return Amount Total Shareholder Return Amount Shares withheld for taxes on stock-based compensation Share-Based Payment Arrangement, Decrease for Tax Withholding Obligation Prepaid expenses and other assets Increase (Decrease) in Prepaid Expense and Other Assets The Plans The Plans [Member] The Plans Adjustments to reconcile net income to net cash provided by operating activities: Adjustment to Reconcile Net Income to Cash Provided by (Used in) Operating Activity [Abstract] Share-Based Payment Arrangement [Abstract] Cash flows from financing activities Cash Provided by (Used in) Financing Activity, Including Discontinued Operation [Abstract] Net revenue Revenue from Contract with Customer, Excluding Assessed Tax Property and equipment, net Property and equipment, net Property, Plant, and Equipment, after Accumulated Depreciation, Depletion, and Amortization Stock option exercises Stock Issued During Period, Value, Stock Options Exercised Equity Awards Adjustments, Footnote Equity Awards Adjustments, Footnote [Text 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Founders Grant [Member] Founders Grant Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Additional Disclosures [Abstract] Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Additional Disclosures [Abstract] Lease, Cost Lease, Cost [Table Text Block] Commitments and Contingencies Disclosure [Abstract] All Trading Arrangements All Trading Arrangements [Member] Other Performance Measure, Amount Other Performance Measure, Amount Award Timing MNPI Considered Award Timing MNPI Considered [Flag] Income (loss) from operations Operating Income (Loss) Collaborative Arrangement, Costs Incurred Expected to be Reimbursed Collaborative Arrangement, Costs Incurred Expected to be Reimbursed Collaborative Arrangement, Costs Incurred Expected to be Reimbursed Current Fiscal Year End Date Current Fiscal Year End Date Stock-based compensation (in shares) APIC, Share-Based Payment Arrangement, Increase for Cost Recognition, Shares APIC, Share-Based Payment Arrangement, Increase for Cost Recognition, Shares Earnings (loss) per share Earnings (Loss) Per Share [Abstract] Earnings (Loss) Per Share Non-PEO NEO Average Total Compensation Amount Non-PEO NEO Average Total Compensation Amount Related Party Transaction [Domain] Related Party Transaction [Domain] Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year [Member] Entity File Number Entity File Number Rule 10b5-1 Arrangement Adopted Rule 10b5-1 Arrangement Adopted [Flag] Amortization of cloud-based software implementation costs Capitalized Cost, Software to be Sold, Leased, or Marketed, Amortization Expense Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Outstanding, Weighted Average Exercise Price [Abstract] Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Outstanding, Weighted Average Exercise Price [Abstract] Asset, Impairment Loss Asset, Impairment Loss Recovery of Erroneously Awarded Compensation Disclosure [Line Items] Antidilutive Securities Excluded from Computation of Earnings Per Share [Line Items] Antidilutive Securities Excluded from Computation of Earnings Per Share [Line Items] Common stock shares issued Common Stock, Shares, Issued Measure: Measure [Axis] Finished goods Inventory, Finished Goods, Gross Uninsured cash balances Cash, Uninsured Amount Equity Components [Axis] Equity Components [Axis] Accounts receivable, net Increase (Decrease) in Accounts Receivable Related Party Related Party [Member] Product and Service [Domain] Product and Service [Domain] Class of Stock [Line Items] Class of Stock [Line Items] Cash paid for income taxes Income Tax Paid, after Refund Received Disaggregation of Revenue [Table] Disaggregation of Revenue [Table] Common class A Series A common stock Common Class A [Member] Entity Interactive Data Current Entity Interactive Data Current Variable Rate [Axis] Variable Rate [Axis] Compensation Actually Paid vs. Other Measure Compensation Actually Paid vs. Other Measure [Text Block] Charitable contributions Accrued Charitable Contributions, Current Accrued Charitable Contributions, Current Entity Small Business Entity Small Business Total comprehensive income (loss) Comprehensive Income (Loss), Net of Tax, Attributable to Parent 2029 Lessee, Operating Lease, Liability, to be Paid, Year Three Termination Date Trading Arrangement Termination Date Shares withheld for taxes on stock-based compensation (in shares) Share-Based Payment Arrangement, Shares Withheld for Tax Withholding Obligation Property, Plant, and Equipment [Line Items] Property, Plant, and Equipment [Line Items] Monte Carlo simulation Monte Carlo Simulation [Member] Monte Carlo Simulation Compensation Actually Paid vs. Total Shareholder Return Compensation Actually Paid vs. Total Shareholder Return [Text Block] MNPI Disclosure Timed for Compensation 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Code Entity Address, Postal Zip Code Entity Registrant Name Entity Registrant Name E-commerce E-commerce [Member] E-commerce Income (loss) before income taxes Income (Loss) from Continuing Operations before Income Taxes, Noncontrolling Interest Insider Trading Policies and Procedures Not Adopted Insider Trading Policies and Procedures Not Adopted [Text Block] Commitments and contingencies (see Note 10) Commitments and Contingencies Antidilutive Securities, Name [Domain] Antidilutive Securities, Name [Domain] Property and equipment, gross Property, Plant, and Equipment, before Accumulated Depreciation, Depletion, and Amortization Changed Peer Group, Footnote Changed Peer Group, Footnote [Text Block] Forgone Recovery due to Expense of Enforcement, Amount Forgone Recovery due to Expense of Enforcement, Amount Executive Category: Executive Category [Axis] Secured promissory notes Secured Promissory Notes [Member] Secured Promissory Notes Receivable Type [Axis] Receivable Type [Axis] Award vesting period Share-Based Compensation Arrangement by Share-Based Payment Award, Award Vesting Period Furniture and fixtures Furniture and Fixtures [Member] Liabilities and stockholders’ equity Liabilities and Equity [Abstract] Contacts Contacts [Member] Contacts Exercisable at end of period Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Exercisable, Weighted-Average Remaining Contractual Term Common stock available for future issuance (in shares) Common Stock, Shares Available For Grant Common Stock, Shares Available For Grant Inventory Inventory, Net Award Type [Domain] Award Type [Domain] Non-PEO NEO Average Compensation Actually Paid Amount Non-PEO NEO Average Compensation Actually Paid Amount 2026 Lessee, Operating Lease, Liability, to be Paid, Remainder of Fiscal Year Other selling, general, and administrative costs Other Selling, General and Administrative Expense Supplemental disclosures Supplemental Cash Flow Information [Abstract] Product and fulfillment Accrued Optical Laboratory and Product Costs, Current Accrued Optical Laboratory and Product Costs, Current Operating lease term period Lessee, Operating Lease, Term of Contract PEO Name PEO Name Accrued expenses Increase (Decrease) in Accrued Liabilities Leasehold improvements Leasehold Improvements [Member] Long-Lived Asset, Class [Axis] Long-Lived Asset, Class [Axis] Concentration of Credit Risk and Major Suppliers Concentration Risk, Credit Risk, Policy [Policy Text Block] Stock Price or TSR Estimation Method Stock Price or TSR Estimation Method [Text Block] Entity Tax Identification Number Entity Tax Identification Number 50th percentile 50th to 74th Percentile [Member] 50th to 74th Percentile IEEPA Tariff Refund IEEPA Tariff Refund [Member] IEEPA Tariff Refund Lessee, Lease, Description [Table] Lessee, Lease, Description [Table] Options exercised (in dollars per share) Share-Based Compensation Arrangements by Share-Based Payment Award, Options, Exercises in Period, Weighted Average Exercise Price Cash and cash equivalents, beginning of period Cash and cash equivalents, end of period Cash, Cash Equivalent, Restricted Cash, and Restricted Cash Equivalent, Continuing Operation Professional services Accrued Professional Fees, Current Accounts payable Increase (Decrease) in Accounts Payable Other Other Accrued Liabilities, Current Entity Incorporation, State or Country Code Entity Incorporation, State or Country Code Aggregate Erroneous Compensation Not Yet Determined Aggregate Erroneous Compensation Not Yet Determined [Text Block] Deferred Revenue, Unredeemed Gift Cards Deferred Revenue, Unredeemed Gift Cards Deferred Revenue, Unredeemed Gift Cards Material Terms of Trading Arrangement Material Terms of Trading Arrangement [Text Block] Non-NEOs Non-NEOs [Member] Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year [Member] Debt Instrument [Axis] Debt Instrument [Axis] Stock-based compensation Share-Based Payment Arrangement, Noncash Expense Denominator Denominator [Abstract] Denominator Net lease expense Lease, Cost Capitalized Cost, Software to be Sold, Leased, or Marketed, Accumulated Amortization Capitalized Cost, Software to be Sold, Leased, or Marketed, Accumulated Amortization ESPP purchase rights Employee Stock Purchase Plan Employee Stock [Member] Leases Lessee, Operating Leases [Text Block] Long-term Debt, Type [Domain] Long-Term Debt, Type [Domain] Net loss per share attributable to common stockholders, diluted (in dollars per share) Net loss per share attributable to common stockholders, basic (in dollars per share) Earnings Per Share, Basic Deferred revenue Contract with Customer, Liability, Current Total current assets Assets, Current Statistical Measurement [Axis] Statistical Measurement [Axis] Insider Trading Arrangements [Line Items] Award Type [Axis] Award Type [Axis] Named Executive Officers, Footnote Named Executive Officers, Footnote [Text Block] Accounts receivable, net Accounts Receivable, after Allowance for Credit Loss, Current Accumulated deficit Retained Earnings (Accumulated Deficit) Product and Service [Axis] Product and Service [Axis] Committed amount of research and development costs Collaborative Arrangement, Committed Amount of Research and Development Costs to be Received Collaborative Arrangement, Committed Amount of Research and Development Costs to be Received Aggregate Change in Present Value of Accumulated Benefit for All Pension Plans Reported in Summary Compensation Table Aggregate Change in Present Value of Accumulated Benefit for All Pension Plans Reported in Summary Compensation Table [Member] Awards Close in Time to MNPI Disclosures Awards Close in Time to MNPI Disclosures [Table] Common Stock Common Stock [Member] Operating lease expense Operating Lease, Cost Compensation Actually Paid vs. Company Selected Measure Compensation Actually Paid vs. Company Selected Measure [Text Block] Cover [Abstract] Achievement Factor Percentile [Axis] Achievement Factor Percentile [Axis] Achievement Factor Percentile Common stock outstanding (in shares) Common Stock, Shares, Outstanding, Excluding Unvested and Early Exercised Options Common Stock, Shares, Outstanding, Excluding Unvested and Early Exercised Options Equity Awards Adjustments Equity Awards Adjustments [Member] Total liabilities and stockholders’ equity Liabilities and Equity Variable lease expense(1) Variable Lease, Cost Stock options Stock options Share-Based Payment Arrangement, Option [Member] Other liabilities Increase (Decrease) in Other Operating Liabilities Additional 402(v) Disclosure Additional 402(v) Disclosure [Text Block] Related Party [Domain] Related and Nonrelated Parties [Domain] Plan Name [Axis] Plan Name [Axis] Tabular List, Table Tabular List [Table Text Block] Additional paid-in capital Additional Paid in Capital Name Awards Close in Time to MNPI Disclosures, Individual Name Stockholders’ equity: Equity, Including Portion Attributable to Noncontrolling Interest [Abstract] Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested [Member] Beginning balance Ending balance Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Outstanding, Intrinsic Value Forfeited (in shares) Share-Based Compensation Arrangement by Share-Based Payment Award, Equity Instruments Other than Options, Forfeited in Period Performance Stock Units Performance Stock Units [Member] Performance Stock Units Long-Lived Asset, Class [Domain] Long-Lived Asset, Class [Domain] Preferred stock shares authorized Preferred Stock, Shares Authorized Component parts Inventory, Raw Materials and Supplies, Gross Property, Plant, and Equipment [Table] Property, Plant, and Equipment [Table] Adjustment to Compensation: Adjustment to Compensation [Axis] 2021 Plan 2021 Plan [Member] 2021 Plan Class of Stock [Domain] Class of Stock [Domain] Rule 10b5-1 Arrangement Terminated Rule 10b5-1 Arrangement Terminated [Flag] Aggregate Erroneous Compensation Amount Aggregate Erroneous Compensation Amount Cash paid for interest Interest Paid, Excluding Capitalized Interest, Operating Activity Statement of Cash Flows [Abstract] Schedule of Stock by Class Schedule of Stock by Class [Table Text Block] Credit Facility [Axis] Credit Facility [Axis] Shares of Class A common stock issuable upon conversion of all outstanding Class B common stock, options, RSUs, and PSUs (in shares) Common Stock, Convertible, Shares Issuable Common Stock, Convertible, Shares Issuable Capitalized Cost, Software to be Sold, Leased, or Marketed, before Accumulated Amortization Capitalized Cost, Software to be Sold, Leased, or Marketed, before Accumulated Amortization Aggregate Available Trading Arrangement, Securities Aggregate Available Amount Increase available Line of Credit Facility, Increase (Decrease), Net Inventory Adjustments Inventory Adjustments Cash Related to Tariffs, Including Interest Cash Related to Tariffs, Including Interest Cash Related to Tariffs, Including Interest Name Measure Name Income Taxes Income Tax Disclosure [Text Block] Annual increase in shares authorized, percent Share-based Compensation Arrangement by Share-based Payment Award, Annual Increase In Shares Authorized, Percent Share-based Compensation Arrangement by Share-based Payment Award, Annual Increase In Shares Authorized, Percent Accounts payable Accounts Payable, Current Pay vs Performance Disclosure [Line Items] Lease assets and liabilities Increase (Decrease) in Right-of-use Lease Assets and Current and Non-current Lease Liabilities Increase (Decrease) in Right-of-use Lease Assets and Current and Non-current Lease Liabilities Related Party Transaction, Underlying Shares Related to Loans Outstanding Related Party Transaction, Underlying Shares Related to Loans Outstanding Related Party Transaction, Underlying Shares Related to Loans Outstanding Debt Instrument [Line Items] Debt Instrument [Line Items] Pay vs Performance Disclosure Pay vs Performance Disclosure [Table] Terms of award, stock price hurdle period Share-based Compensation Arrangement by Share-based Payment Award, Terms of Award, Stock Price Hurdle Period Share-based Compensation Arrangement by Share-based Payment Award, Terms of Award, Stock Price Hurdle Period Additional Paid-In Capital Additional Paid-in Capital [Member] Entity Filer Category Entity Filer Category Retail related Accrued Retail Related Costs, Current Accrued Retail Related Costs, Current Name Trading Arrangement, Individual Name Cost not yet recognized, outstanding awards Share-Based Payment Arrangement, Nonvested Award, Excluding Option, Cost Not yet Recognized, Amount Cash and cash equivalents Cash and Cash Equivalent Share-Based Compensation Arrangement by Share-Based Payment Award, Equity Instruments Other than Options, Grant Date Fair Value Share-Based Compensation Arrangement by Share-Based Payment Award, Equity Instruments Other than Options, Grant Date Fair Value Share-Based Compensation Arrangement by Share-Based Payment Award, Equity Instruments Other than Options, Grant Date Fair Value Company Selected Measure Amount Company Selected Measure Amount Stock units - outstanding (in shares) Share-Based Compensation Arrangement by Share-Based Payment Award, Non-Option Equity Instruments, Outstanding, Number Depreciation and amortization Total depreciation and amortization expense Depreciation, Depletion and Amortization Entity Address, Address Line Two Entity Address, Address Line Two Stock, Class of Stock [Table] Stock, Class of Stock [Table] Contract with Customer, Sales Channel [Domain] Contract with Customer, Sales Channel [Domain] Current assets: Assets, Current [Abstract] Weighted average remaining lease term (years) Operating Lease, Weighted Average Remaining Lease Term Prime Rate Prime Rate [Member] Non-PEO NEO Non-PEO NEO [Member] Entity Address, Address Line One Entity Address, Address Line One Lease assets obtained in exchange for new operating lease liabilities Right-of-Use Asset Obtained in Exchange for Operating Lease Liability Expected Proceeds from Tenant Improvement Allowance, Following Year Expected Proceeds from Tenant Improvement Allowance, Following Year Expected Proceeds from Tenant Improvement Allowance, Following Year Released (in dollars per share) Share-Based Compensation Arrangement by Share-Based Payment Award, Equity Instruments Other than Options, Vested in Period, Weighted Average Grant Date Fair Value Provision for income taxes Provision for income taxes Income Tax Expense (Benefit) Credit Facility Credit Facility [Member] Credit Facility Temporary Equity, by Class of Stock [Table] Temporary Equity, by Class of Stock [Table] Cost of goods sold Cost of Product and Service Sold Award Timing Method Award Timing Method [Text Block] Principles of Consolidation Consolidation, Policy [Policy Text Block] Net change in cash and cash equivalents Cash, Cash Equivalent, Restricted Cash, and Restricted Cash Equivalent, Period Increase (Decrease), Including Exchange Rate Effect and Discontinued Operation Forgone Recovery, Explanation of Impracticability Forgone Recovery, Explanation of Impracticability [Text Block] Net income (loss) Net income (loss) Net income (loss) Net Income (Loss) Attributable to Parent Long-term Debt, Type [Axis] Long-Term Debt, Type [Axis] Erroneous Compensation Analysis Erroneous Compensation Analysis [Text Block] Location, Statement of Financial Position, Balance [Axis] Location, Statement of Financial Position, Balance [Axis] Statement [Table] Statement [Table] Restatement Determination Date: Restatement Determination Date [Axis] Redeemable Convertible Preferred Stock and Stockholders’ Equity Redeemable Convertible Preferred Stock And Stockholders' Deficit [Text Block] Redeemable Convertible Preferred Stock And Stockholders' Deficit Exercisable at end of period (in dollars per share) Share-Based Compensation Arrangement by Share-Based Payment Award, Options, Exercisable, Weighted Average Exercise Price Restricted stock unit releases (in shares) Stock Issued During Period, Shares, Restricted Stock Award, Released Stock Issued During Period, Shares, Restricted Stock Award, Released Pension Benefits Adjustments, Footnote Pension Benefits Adjustments, Footnote [Text Block]