| Schedule of selling and marketing expenses |
| Schedule of selling and marketing expenses | |
| | | |
| | | |
| | |
| | |
For the six months ended September 30, | |
| | |
2024 | | |
2025 | |
| | |
RMB | | |
RMB | | |
US$ | |
| | |
(Unaudited) | |
| Salaries and employee benefit | |
| 659,985 | | |
| 1,543,131 | | |
| 216,762 | |
| Market promotion service fee related to the business development of DAKA merchant membership services | |
| 22,524,962 | | |
| 27,854,979 | | |
| 3,912,766 | |
| Travel, Meals and Entertainment | |
| 298,943 | | |
| 259,243 | | |
| 36,416 | |
| Rental | |
| 9,724 | | |
| 3,241 | | |
| 455 | |
| Depreciation | |
| 42,054 | | |
| 58,585 | | |
| 8,229 | |
| Others | |
| 524,790 | | |
| 99,866 | | |
| 14,028 | |
| Total selling and marketing expenses | |
| 24,060,458 | | |
| 29,819,045 | | |
| 4,188,656 | |
|
| Schedule of selling and marketing expenses | |
| | | |
| | | |
| | |
| | |
For the years ended March 31, | |
| | |
2024 | | |
2025 | |
| | |
RMB | | |
RMB | | |
US$ | |
| Salaries and employee benefit | |
| 1,241,662 | | |
| 1,615,800 | | |
| 226,970 | |
| Advertising expenses | |
| 1,087,180 | | |
| 1,288,830 | | |
| 181,041 | |
| Market promotion service fee related to the business development
of DAKA merchant membership services | |
| 16,856,156 | | |
| 44,348,132 | | |
| 6,229,545 | |
| Travel, Meals and Entertainment | |
| 998,343 | | |
| 755,844 | | |
| 106,173 | |
| Rental | |
| 113,813 | | |
| 16,207 | | |
| 2,277 | |
| Depreciation | |
| 18,674 | | |
| 82,466 | | |
| 11,584 | |
| Accrued credit points for online store consumption | |
| 2,159,093 | | |
| 881,572 | | |
| 123,834 | |
| Others | |
| 520,484 | | |
| 348,286 | | |
| 48,923 | |
| Total selling and marketing expenses | |
| 22,995,405 | | |
| 49,337,137 | | |
| 6,930,347 | |
|