v3.26.1
Pay vs Performance Disclosure
12 Months Ended
Dec. 31, 2025
USD ($)
Dec. 31, 2024
USD ($)
Dec. 31, 2023
USD ($)
Dec. 31, 2022
USD ($)
Dec. 31, 2021
USD ($)
Pay vs Performance Disclosure          
Pay vs Performance Disclosure, Table
Year
 
Summary
Compensation
Table Total
for PEO ($)(1)
   
Compensation
Actually Paid
to PEO ($)(2)
   
Average
Summary
Compensation
Table Total
for
Non-PEO

NEOs ($)(3)
   
Average
Compensation
Actually Paid
to
Non-PEO

NEOs ($)(4)
   
Value of Initial Fixed
$100 Investment Based
On:
   
Net Income
(Loss) ($ in
thousands)(7)
   
Revenue

($ in
thousands)(8)
 
 
Total
Shareholder
Return
($)(5)
   
Peer Group
Total
Shareholder
Return
($)(6)
 
2025
    60,551,052       97,692,067       25,477,473       68,271,071       259.44       258.38       (102,267     2,167,937  
2024
    2,081,094       6,580,724       5,976,658       15,378,722       141.70       208.30       (78,800     1,669,626  
2023
    20,515,350       36,814,134       15,432,708       34,721,558       109.57       152.48       (183,949     1,296,745  
2022
    599,731       (123,800,316     20,203,347       (56,851,765     59.49       96.60       (193,381     975,241  
2021
    400,000       133,649,996       2,803,735       71,405,207       173.05       134.53       (260,309     656,426  
       
Company Selected Measure Name revenue        
Named Executive Officers, Footnote The amounts reported reflect the total compensation for Mr. Prince (who has been our PEO since
co-founding
our company in 2009) for each corresponding year in the “Total” column of the applicable Summary Compensation Table. For more information with respect to 2023, 2024, and 2025, see the section titled “
2025 Summary Compensation Table
.”
       
Peer Group Issuers, Footnote Peer group TSR is the value of $100 at the end of the measurement period assuming an amount invested in the peer group index as of the beginning of the measurement period using a total return methodology, in order to take into account cumulative amount of dividends for the measurement period as required by Item 201(e) of Regulation
S-K.
The peer group used for this purpose is the following published industry index: Standard & Poor 500 Information Technology Index (the “Index”), as used in our stock performance graph included in our 2025 Annual Report.
       
PEO Total Compensation Amount $ 60,551,052 $ 2,081,094 $ 20,515,350 $ 599,731 $ 400,000
PEO Actually Paid Compensation Amount $ 97,692,067 6,580,724 36,814,134 (123,800,316) 133,649,996
Adjustment To PEO Compensation, Footnote
(2)
The amounts reported represent the amount of CAP to Mr. Prince for the corresponding fiscal year, as computed in accordance with SEC rules as further described below. These amounts do not reflect the actual amount of compensation earned by or paid to Mr. Prince during the applicable year. In accordance with Item 402(v) of Regulation
S-K
under the Securities Act, the following adjustments were made to Mr. Prince’s total compensation for each year to determine the CAP:
 
Year
  
Reported

Summary
Compensation Table
Total for PEO ($)
    
Less: Reported

Value of Equity Awards
($)(a)
    
Add: Equity

Award Adjustments
($)(b)
    
Compensation Actually
Paid to PEO ($)
 
2025
     60,551,052        58,251,101        95,392,116        97,692,067  
2024
     2,081,094        —         4,499,630        6,580,724  
2023
     20,515,350        19,331,393        35,630,177        36,814,134  
2022
     599,731        —         (124,400,047      (123,800,316
2021
     400,000        —         133,249,996        133,649,996  
 
(a)
The grant date fair value of equity awards represents the total of the amounts reported in the “Stock Awards” and “Option Awards” columns in the Summary Compensation Table for the applicable year. For more information about Mr. Prince’s equity awards for 2025, see the section titled “
2025 Summary Compensation Table
.” We have never provided pension benefits to our named executive officers; therefore, no adjustments to the 2025 Summary Compensation Table total for changes in pension values are necessary.
 
(b)
The equity award adjustments for each applicable year include the addition (or subtraction, as applicable) of the following: (i) the
year-end
fair value of any equity awards granted in the applicable year that are outstanding and unvested as of the end of the year; (ii) the amount of change as of the end of the applicable year (from the end of the prior fiscal year) in fair value of any awards granted in prior years that are outstanding and unvested as of the end of the applicable year; (iii) for awards that are granted and vest in the same applicable year, the fair value as of the vesting date; (iv) for awards granted in prior years that vest in the applicable year, the amount equal to the change as of the vesting date (from the end of the prior fiscal year) in fair value; (v) for awards granted in prior years that are determined to fail to meet the applicable vesting conditions during the applicable year, a deduction for the amount equal to the fair value at the end of the prior fiscal year; and (vi) the dollar value of any dividends or other earnings paid on stock or option awards in the applicable year prior to the vesting date that are not otherwise reflected in the fair value of such award or included in any other component of total compensation for the applicable year. The valuation assumptions used to calculate the fair values were updated as of each measurement date and will differ from those disclosed as of the grant date. The methodology used to develop the valuation assumptions as of each applicable measurement date is consistent with those disclosed at the time of grant. The amounts deducted or added in calculating the equity award adjustments are as follows:
 
Year
 
Year-End

Fair Value of

Equity
Awards

Granted in
the Year and
that are
Outstanding
and Unvested
($)
   
Year-over-Year

Change in Fair
Value of Equity
Awards Granted
in Prior Years
that are
Outstanding

and Unvested
($)
   
Fair Value as

of Vesting Date
of Equity
Awards
Granted and
Vested in the
Year ($)
   
Year-over-Year

Change in Fair
Value of Equity
Awards Granted
in Prior Years
that Vested in the
Year ($)
   
Prior Year-End

Fair Value of
Equity Awards
that Failed to
Meet Vesting
Conditions in the
Year ($)
   
Value of
Dividends or
other Earnings
Paid on Equity
Awards not
Otherwise

Reflected in Fair
Value or Total
Compensation ($)
   
Total

Equity

Award

Adjustments ($)
 
2025
    71,342,401       8,597,083       9,596,095       5,856,537       —        —        95,392,116  
2024
    —        4,223,658       —        275,971       —        —        4,499,630  
2023
    20,800,846       —        3,538,488       11,290,843       —        —        35,630,177  
2022
    —        (64,717,501     —        (59,682,546     —        —        (124,400,047
2021
    —        97,142,504       —        36,107,493       —        —        133,249,996  
       
Non-PEO NEO Average Total Compensation Amount $ 25,477,473 5,976,658 15,432,708 20,203,347 2,803,735
Non-PEO NEO Average Compensation Actually Paid Amount $ 68,271,071 15,378,722 34,721,558 (56,851,765) 71,405,207
Adjustment to Non-PEO NEO Compensation Footnote
(4)
The amounts reported represent the average amount of CAP to the
non-PEO
NEOs specified in footnote (3), as computed in accordance with SEC rules. These amounts do not reflect the actual average amount of compensation earned by or paid to the
non-PEO
NEOs during the applicable year. In accordance with Item 402(v) of Regulation
S-K
under the Securities Act, the following adjustments were made to average total compensation for the
non-PEO
NEOs for each year to determine the CAP, using the same methodology described above in footnote (2), including with respect to the remeasurement of compensation related to equity awards:
 
Year
  
Average Reported

Summary
Compensation Table
Total for
Non-PEO

NEOs ($)
    
Less: Average Reported

Value of Equity Awards
($)
    
Add: Average Equity

Award Adjustments
($)(a)
    
Average Compensation
Actually Paid to
Non-PEO
NEOs ($)
 
2025
     25,477,473        24,412,786        67,206,385        68,271,071  
2024
     5,976,658        5,062,060        14,464,124        15,378,722  
2023
     15,432,708        14,790,223        34,079,072        34,721,558  
2022
     20,203,347        19,320,714        (57,734,399      (56,851,765
2021
     2,803,735        2,270,402        70,871,874        71,405,207  
 
(a)
The amounts deducted or added in calculating the total average equity award adjustments are as follows:
 
Year
 
Average Year-

End Fair Value
of Equity Awards

Granted in the

Year and that

are Outstanding

and Unvested ($)
   
Average Year-
over-Year
Change in Fair
Value of Equity
Awards Granted
in Prior Years
that are
Outstanding and
Unvested ($)
   
Average Fair
Value as of
Vesting Date of

Equity Awards
Granted and
Vested in the
Year ($)
   
Average Year-
over-Year
Change in Fair
Value of Equity
Awards Granted
in Prior Years
that Vested in

the Year ($)
   
Average Prior
Year-End Fair

Value of Equity
Awards that
Failed to Meet
Vesting
Conditions in the
Year ($)
   
Average Value

of Dividends or
other Earnings
Paid on Equity
Awards not
Otherwise
Reflected in
Fair Value or
Total
Compensation
($)
   
Average

Equity

Award

Adjustments ($)
 
2025
    25,487,331       23,073,047       8,083,194       10,562,814       —        —        67,206,385  
2024
    4,137,999       8,148,833       1,892,003       285,290       —        —        14,464,124  
2023
    14,045,019       11,603,751       2,314,766       6,115,537       —        —        34,079,072  
2022
    6,724,110       (34,558,762     —        (29,899,746     —        —        (57,734,399
2021
    3,572,548       48,739,135       —        18,560,191       —        —        70,871,874  
       
Equity Valuation Assumption Difference, Footnote
For purposes of calculating the CAP to our PEO, compensation related to equity awards was remeasured. For RSUs, the fair values and the change in fair values were determined by the closing price of our common stock at each applicable fiscal
year-end
date or, in the case of vested awards, the stock price on the vesting date. For stock options, a Black-Scholes-Merton option valuation model (“BSM model”) was used as of the applicable
year-end
date or, in the case of vested options, the vesting date. Similarly, for unvested performance stock options, a Monte Carlo simulation model in conjunction with the BSM model was used. For unearned PSUs, a Monte Carlo simulation model was used. The BSM model and Monte Carlo Simulation model require assumptions and judgments regarding the variables used in the calculation, including the expected remaining term, expected volatility, expected risk-free interest rate, and the expected dividend yield. The assumptions used varied by measurement date and the range of these assumptions used for each fiscal year end are as follows:
 
   
Year Ended December 31,
   
2025
 
2024
 
2023
 
2022
 
2021
Expected remaining term (in years)
 
2.0- 2.5
 
2.0 -2.5
 
1.0 -1.5
  1.5  
1.5 -2.5
Expected volatility
 
49.30
% - 
54.34
%
 
55.89% - 82.16%
 
63.88% - 93.37%
 
62.67% - 88.34%
 
57.40% - 66.52%
Expected risk-free interest rate
  3.44% - 4.21%   4.01% - 4.65%   3.82% - 5.34%   0.69% - 4.52%   0.11% - 0.85%
Expected dividend yield
  —    —    —    —    — 
       
Compensation Actually Paid vs. Total Shareholder Return
Compensation Actually Paid and Total Shareholder Return
The following graph shows the relationships between the amount of CAP to Mr. Prince, the average amount of CAP to the
non-PEO
NEOs, our cumulative TSR, and the cumulative TSR of our peer group over the five years presented in the Pay Versus Performance Table.
 
LOGO
       
Compensation Actually Paid vs. Net Income
Compensation Actually Paid and Net Income (Loss)
The following graph shows the relationships between the amount of CAP to Mr. Prince, the average amount of CAP to the
non-PEO
NEOs, and our net income (loss) over the five years presented in the Pay Versus Performance Table.
 
LOGO
       
Compensation Actually Paid vs. Company Selected Measure
Compensation Actually Paid and Revenue
The following graph shows the relationships between the amount of CAP to Mr. Prince, the average amount of CAP to the
non-PEO
NEOs, and our revenue over the five years presented in the Pay Versus Performance Table.
 
LOGO
       
Total Shareholder Return Vs Peer Group
Compensation Actually Paid and Total Shareholder Return
The following graph shows the relationships between the amount of CAP to Mr. Prince, the average amount of CAP to the
non-PEO
NEOs, our cumulative TSR, and the cumulative TSR of our peer group over the five years presented in the Pay Versus Performance Table.
 
LOGO
       
Tabular List, Table
2025 Financial Performance Measures
Revenue
Gross Margin
Stock Price
       
Total Shareholder Return Amount $ 259.44 141.7 109.57 59.49 173.05
Peer Group Total Shareholder Return Amount 258.38 208.3 152.48 96.6 134.53
Net Income (Loss) $ (102,267,000) $ (78,800,000) $ (183,949,000) $ (193,381,000) $ (260,309,000)
Company Selected Measure Amount 2,167,937,000 1,669,626,000 1,296,745,000 975,241,000 656,426,000
PEO Name Mr. Prince        
Additional 402(v) Disclosure
Total shareholder return (“TSR”) is the value of $100 at the end of the measurement period assuming an amount invested in our Class A
common
stock as of the beginning of the measurement period and reinvesting all dividends. We have not paid dividends historically.
The amounts reported represent our net income (loss), as reflected in our audited financial statements for the applicable year as included in our 2025 Annual Report.
(8)
The amounts reported represent our revenue, as reflected in our audited financial statements for the applicable year as included in our 2025 Annual Report. While we use several financial performance measures for purposes of our compensation programs, we have determined that revenue is the financial performance measure that, in our assessment, represents the most important performance measure (that is not otherwise required to be disclosed in the table) used by us to link CAP to the named executive officers, for the most recently completed fiscal year, to the our performance.
       
Share-Based Compensation Arrangement By Share-Based Payment Award, Fair Value Assumptions, Expected Term, Minimum 2 years 2 years 1 year   1 year 6 months
Share-Based Compensation Arrangement By Share-Based Payment Award, Fair Value Assumptions, Expected Term, Maximum 2 years 6 months 2 years 6 months 1 year 6 months   2 years 6 months
Share-Based Compensation Arrangement By Share-Based Payment Award, Fair Value Assumptions, Expected Term       1 year 6 months  
Share-Based Compensation Arrangement by Share-Based Payment Award, Fair Value Assumptions, Expected Volatility Rate, Minimum 1 0.493 0.5589 0.6388 0.6267 0.574
Share-Based Compensation Arrangement by Share-Based Payment Award, Fair Value Assumptions, Expected Volatility Rate, Maximum 1 0.5434 0.8216 0.9337 0.8834 0.6652
Share-Based Compensation Arrangement by Share-Based Payment Award, Fair Value Assumptions, Risk Free Interest Rate, Minimum 1 0.0344 0.0401 0.0382 0.0069 0.0011
Share-Based Compensation Arrangement by Share-Based Payment Award, Fair Value Assumptions, Risk Free Interest Rate, Maximum 1 0.0421 0.0465 0.0534 0.0452 0.0085
Share-Based Compensation Arrangement by Share-Based Payment Award, Fair Value Assumptions, Expected Dividend Rate 1 0.00% 0.00% 0.00% 0.00% 0.00%
Measure:: 1          
Pay vs Performance Disclosure          
Name Revenue        
Measure:: 2          
Pay vs Performance Disclosure          
Name Gross Margin        
Measure:: 3          
Pay vs Performance Disclosure          
Name Stock Price        
PEO | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount $ (58,251,101) $ 0 $ (19,331,393) $ 0 $ 0
PEO | Equity Awards Adjustments, Excluding Value Reported in Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 95,392,116 4,499,630 35,630,177 (124,400,047) 133,249,996
PEO | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 71,342,401 0 20,800,846 0 0
PEO | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 8,597,083 4,223,658 0 (64,717,501) 97,142,504
PEO | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 9,596,095 0 3,538,488 0 0
PEO | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 5,856,537 275,971 11,290,843 (59,682,546) 36,107,493
PEO | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0 0 0 0 0
PEO | Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0 0 0 0 0
Non-PEO NEO | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (24,412,786) (5,062,060) (14,790,223) (19,320,714) (2,270,402)
Non-PEO NEO | Equity Awards Adjustments, Excluding Value Reported in Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 67,206,385 14,464,124 34,079,072 (57,734,399) 70,871,874
Non-PEO NEO | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 25,487,331 4,137,999 14,045,019 6,724,110 3,572,548
Non-PEO NEO | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 23,073,047 8,148,833 11,603,751 (34,558,762) 48,739,135
Non-PEO NEO | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 8,083,194 1,892,003 2,314,766 0 0
Non-PEO NEO | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 10,562,814 285,290 6,115,537 (29,899,746) 18,560,191
Non-PEO NEO | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0 0 0 0 0
Non-PEO NEO | Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount $ 0 $ 0 $ 0 $ 0 $ 0