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SEGMENTS AND GEOGRAPHIC INFORMATION
 3 Months Ended
Mar. 31, 2026
Segment Reporting [Abstract]  
SEGMENTS AND GEOGRAPHIC INFORMATION SEGMENTS AND GEOGRAPHIC INFORMATION
The Company operates in one operating and reportable segment. Operating segments are defined as components of an enterprise about which separate financial information is evaluated regularly by the Chief Operating Decision Maker (“CODM”), who is the Company’s Chief Executive Officer (“CEO”), in deciding how to allocate resources and assessing performance. The CODM allocates resources and assesses performance based upon discrete financial information at the consolidated level.
Consolidated net income in the consolidated statements of income (loss) is the measure of financial profit and loss most closely aligned with generally accepted accounting principles that is used by the CEO to assess performance and resource allocation.
Further, the CODM reviews and utilizes functional expenses (Traffic acquisition cost, Other cost of revenues, sales and marketing, research and development, and general and administrative) at the consolidated level to manage the Company’s operations.
a. The following table represents total revenue by geographic area based on the Advertisers’ billing address:
Three months ended March 31,
20262025
Unaudited
Israel$28,452  $23,283 
United States224,478  201,491 
Germany37,259  38,081 
United Kingdom
16,134  20,087 
Rest of the World160,072  144,551 
Total$466,395  $427,493 
b. The following table represents the Company’s long-lived assets(1), net by geographic area:

March 31,December 31,
20262025
Unaudited
Israel$74,701 $75,318 
United States61,358 63,783 
United Kingdom 10,020 10,877 
Rest of the world22,634 24,524 
Total$168,713 $174,502 

(1) Long-lived assets are comprised of property and equipment, net and operating lease right-of-use assets