Segment Information - Financial Information (Details) - CNY (¥) ¥ in Thousands |
12 Months Ended | ||
|---|---|---|---|
Dec. 31, 2025 |
Dec. 31, 2024 |
Dec. 31, 2023 |
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| Segment Information | |||
| Revenue | ¥ 4,373,153 | ¥ 3,284,525 | ¥ 2,045,152 |
| Net income from continuing operations | 1,307,540 | 865,846 | 205,186 |
| Single reportable segment | |||
| Segment Information | |||
| Revenue | 4,373,153 | 3,284,525 | 2,045,152 |
| Marketing and promotional expenses | (2,158,833) | (1,743,121) | (1,424,629) |
| Other segment items | (181,446) | (122,719) | (80,316) |
| Net income from continuing operations | ¥ 1,307,540 | ¥ 865,846 | ¥ 205,186 |
| Segment reporting, other segment item, composition, description | Includes channel fee, cloud service and bandwidth costs, utility fees, and other expenses. | Includes channel fee, cloud service and bandwidth costs, utility fees, and other expenses. | Includes channel fee, cloud service and bandwidth costs, utility fees, and other expenses. |
| Single reportable segment | Selling and marketing expenses | |||
| Segment Information | |||
| Labor cost | ¥ (58,326) | ¥ (46,787) | ¥ (37,144) |
| Single reportable segment | Operations and support expenses | |||
| Segment Information | |||
| Labor cost | (110,920) | (93,551) | (77,887) |
| Single reportable segment | Research and development expenses | |||
| Segment Information | |||
| Labor cost | (334,194) | (219,013) | (121,868) |
| Single reportable segment | General and administrative expenses | |||
| Segment Information | |||
| Labor cost | ¥ (221,894) | ¥ (193,488) | ¥ (98,122) |
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- Definition Amount after tax of income (loss) from continuing operations attributable to the parent. Reference 1: http://www.xbrl.org/2003/role/disclosureRef
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- Definition Amount of expense for salary, wage, profit sharing; incentive and equity-based compensation; and other employee benefit. Reference 1: http://www.xbrl.org/2003/role/exampleRef
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- Definition The total expense recognized in the period for promotion, public relations, and brand or product advertising. Reference 1: http://www.xbrl.org/2003/role/exampleRef
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- Definition Amount, excluding tax collected from customer, of revenue from satisfaction of performance obligation by transferring promised good or service to customer. Tax collected from customer is tax assessed by governmental authority that is both imposed on and concurrent with specific revenue-producing transaction, including, but not limited to, sales, use, value added and excise. Reference 1: http://www.xbrl.org/2003/role/exampleRef
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- Definition Line items represent financial concepts included in a table. These concepts are used to disclose reportable information associated with domain members defined in one or many axes to the table. No definition available.
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- Definition Amount of other expense (income) and loss (gain) calculated as difference between segment revenue and separately disclosed expense category to arrive at segment profit (loss). Reference 1: http://www.xbrl.org/2003/role/exampleRef
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- Definition Description of composition of other segment item not separately disclosed. Reference 1: http://www.xbrl.org/2003/role/exampleRef
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