v3.26.1
Pay vs Performance Disclosure - USD ($)
 12 Months Ended
Dec. 31, 2025
Dec. 31, 2024
Dec. 31, 2023
Dec. 31, 2022
Dec. 31, 2021
Pay vs Performance Disclosure          
Pay vs Performance Disclosure, Table
​
​
​
Year
​ ​
Summary
Compensation
Table Total
for Neil
Blumenthal(1)
($)
​ ​
Compensation
Actually
Paid to Neil
Blumenthal(1)(2)(3)
($)
​ ​
Summary
Compensation
Table Total
for Dave
Gilboa(1)
($)
​ ​
Compensation
Actually Paid
to Dave
Gilboa(1)(2)(3)
($)
​ ​
Average
Summary
Compensation
Table Total
for Non-PEO
NEO(1)
($)
​ ​
Average
Compensation
Actually Paid
to Non-PEO
NEO(1)(2)(3)
($)
​ ​
Value of Initial Fixed
$100 Investment
Based On(4):
​ ​
Net
Income
(in $000s)
​ ​
Adjusted
EBITDA(5)
(in $000s)
​
​
Total
Shareholder
Return
($)
​ ​
Peer Group
Total
Shareholder
Return
($)
​
2025
​ ​ ​ ​ 9,000,180 ​ ​ ​ ​ ​ (5,732,871) ​ ​ ​ ​ ​ 8,997,680 ​ ​ ​ ​ ​ (5,735,371) ​ ​ ​ ​ ​ 2,587,324 ​ ​ ​ ​ ​ (2,219,394) ​ ​ ​ ​ ​ 40 ​ ​ ​ ​ ​ 107 ​ ​ ​ ​ ​ 1,641 ​ ​ ​ ​ ​ 95,211 ​ ​
2024
​ ​ ​ ​ 1,476,151 ​ ​ ​ ​ ​ 22,425,766 ​ ​ ​ ​ ​ 1,476,151 ​ ​ ​ ​ ​ 22,425,766 ​ ​ ​ ​ ​ 3,226,915 ​ ​ ​ ​ ​ 4,660,157 ​ ​ ​ ​ ​ 44 ​ ​ ​ ​ ​ 94 ​ ​ ​ ​ ​ (20,390) ​ ​ ​ ​ ​ 73,111 ​ ​
2023
​ ​ ​ ​ 907,144 ​ ​ ​ ​ ​ 2,895,154 ​ ​ ​ ​ ​ 907,144 ​ ​ ​ ​ ​ 2,895,154 ​ ​ ​ ​ ​ 2,787,275 ​ ​ ​ ​ ​ 2,652,151 ​ ​ ​ ​ ​ 26 ​ ​ ​ ​ ​ 96 ​ ​ ​ ​ ​ (63,197) ​ ​ ​ ​ ​ 52,352 ​ ​
2022
​ ​ ​ ​ 699,700 ​ ​ ​ ​ ​ (98,065,752) ​ ​ ​ ​ ​ 699,700 ​ ​ ​ ​ ​ (98,065,752) ​ ​ ​ ​ ​ 597,200 ​ ​ ​ ​ ​ (8,681,556) ​ ​ ​ ​ ​ 25 ​ ​ ​ ​ ​ 84 ​ ​ ​ ​ ​ (110,393) ​ ​ ​ ​ ​ 27,202 ​ ​
2021
​ ​ ​ ​ 103,599,384 ​ ​ ​ ​ ​ 136,895,038 ​ ​ ​ ​ ​ 103,599,384 ​ ​ ​ ​ ​ 136,919,117 ​ ​ ​ ​ ​ 5,885,098 ​ ​ ​ ​ ​ 18,392,384 ​ ​ ​ ​ ​ 85 ​ ​ ​ ​ ​ 111 ​ ​ ​ ​ ​ (144,271) ​ ​ ​ ​ ​ 24,861 ​ ​
​
(1)
Messrs. Blumenthal and Gilboa were our Co-PEOs for each of the years presented. Mr. Miller was our only non-PEO NEO for each of the years presented. Mr. Miller resigned from his employment with the Company, effective October 1, 2025.
​
(2)
The amounts shown for Compensation Actually Paid have been calculated in accordance with Item 402(v) of Regulation S-K and do not reflect compensation actually earned, realized, or received by the Company’s NEOs. These amounts reflect the Summary Compensation Table Total with certain adjustments as described in footnote 3 below.
​
(3)
Compensation Actually Paid for 2025 reflects the exclusions and inclusions of certain amounts for the Co-PEOs and the Non-PEO NEO as set forth below. Equity values are calculated in accordance with FASB ASC Topic 718.
​
Name
​ ​
Value of
Equity
Awards
Disclosed in
the Summary
Compensation
Table
($)
​ ​
Year-End
Fair Value
of Equity
Awards
Granted
During Year
That
Remained
Unvested as
of Last Day
of Year
($)(a)
​ ​
Change in
Fair Value
from Last
Day of Prior
Year to Last
Day of Year
of Unvested
Equity
Awards
($)(a)
​ ​
Vesting-
Date Fair
Value of
Equity
Awards
Granted
During
Year that
Vested
During
Year
($)(a)(b)
​ ​
Change in
Fair
Value from
Last
Day of
Prior Year
to Vesting
Date of
Unvested
Equity
Awards
that
Vested
During
Year
($)(a)
​ ​
Fair Value
at Last Day
of Prior
Year of
Equity
Awards
Forfeited
During
Year
($)(a)
​ ​
Value of
Dividends
or Other
Earnings
Paid on
Equity
Awards Not
Otherwise
Included
($)
​ ​
Total—
Equity
Award
Adjustments
($)
​
Neil Blumenthal
​ ​ ​ ​ (8,408,680) ​ ​ ​ ​ ​ 4,787,056 ​ ​ ​ ​ ​ (12,155,718) ​ ​ ​ ​ ​ 1,352,158 ​ ​ ​ ​ ​ (307,867) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ (14,733,051) ​ ​
Dave Gilboa
​ ​ ​ ​ (8,408,680) ​ ​ ​ ​ ​ 4,787,056 ​ ​ ​ ​ ​ (12,155,718) ​ ​ ​ ​ ​ 1,352,158 ​ ​ ​ ​ ​ (307,867) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ (14,733,051) ​ ​
Steve Miller
​ ​ ​ ​ (2,182,624) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ 747,790 ​ ​ ​ ​ ​ 2,723 ​ ​ ​ ​ ​ (3,374,608) ​ ​ ​
—
​ ​ ​ ​ (4,806,718) ​ ​
​
(a)
Fair value or change in fair value, as applicable, of equity awards in the Compensation Actually Paid columns is calculated in accordance with ASC Topic 718 and was determined by reference to (i) for solely service-vesting RSU awards, the closing price per share on the applicable year-end date(s) or, in the case of vesting dates, the closing price per share on the applicable vesting date(s); (ii) for Messrs. Blumenthal’s and Gilboa’s PSUs, using a Monte-Carlo simulation model as of the applicable year-end date(s), which utilizes multiple input variables, including expected volatility of our stock price, the probable outcome as of the grant date, and other assumptions appropriate for determining fair value; and (iii) for stock options, a Black Scholes value as of the applicable year-end or vesting date(s). For all awards, fair value is determined based on the same methodology as used to determine grant-date fair value. For additional information on the assumptions used to calculate the valuation of the awards, see the Note 7 to our consolidated financial statements in our Annual Report on Form 10-K for the fiscal year ended December 31, 2025, and prior fiscal years.
​
(b)
Includes the grant of fully vested RSUs to each NEO in March 2025 under our 2024 Annual Bonus Program.
​
(4)
The Peer Group TSR set forth in this table utilizes S&P Apparel, Accessories & Luxury Index, which we also utilize in the stock performance graph required by Item 201(e) of Regulation S-K included in our Annual Report for the year ended December 31, 2025. The comparison assumes $100 was invested for the period starting September 29, 2021, the date of the Company’s direct
​
listing, through the end of the listed year in each of the Company and in the S&P Apparel, Accessories & Luxury Index, respectively. Historical stock performance is not necessarily indicative of future stock performance.
(5)
We determined Adjusted EBITDA to be the most important financial performance measure used to link Company performance to Compensation Actually Paid to our Co-PEOs and Non-PEO NEO in 2025. We may determine a different financial performance measure to be the most important financial performance measure in future years. Adjusted EBITDA is defined in Appendix A.
       
Company Selected Measure Name Adjusted EBITDA        
Named Executive Officers, Footnote
(1)
Messrs. Blumenthal and Gilboa were our Co-PEOs for each of the years presented. Mr. Miller was our only non-PEO NEO for each of the years presented. Mr. Miller resigned from his employment with the Company, effective October 1, 2025.
       
Peer Group Issuers, Footnote
(4)
The Peer Group TSR set forth in this table utilizes S&P Apparel, Accessories & Luxury Index, which we also utilize in the stock performance graph required by Item 201(e) of Regulation S-K included in our Annual Report for the year ended December 31, 2025. The comparison assumes $100 was invested for the period starting September 29, 2021, the date of the Company’s direct
listing, through the end of the listed year in each of the Company and in the S&P Apparel, Accessories & Luxury Index, respectively. Historical stock performance is not necessarily indicative of future stock performance.
       
Adjustment To PEO Compensation, Footnote
(3)
Compensation Actually Paid for 2025 reflects the exclusions and inclusions of certain amounts for the Co-PEOs and the Non-PEO NEO as set forth below. Equity values are calculated in accordance with FASB ASC Topic 718.
Name
​ ​
Value of
Equity
Awards
Disclosed in
the Summary
Compensation
Table
($)
​ ​
Year-End
Fair Value
of Equity
Awards
Granted
During Year
That
Remained
Unvested as
of Last Day
of Year
($)(a)
​ ​
Change in
Fair Value
from Last
Day of Prior
Year to Last
Day of Year
of Unvested
Equity
Awards
($)(a)
​ ​
Vesting-
Date Fair
Value of
Equity
Awards
Granted
During
Year that
Vested
During
Year
($)(a)(b)
​ ​
Change in
Fair
Value from
Last
Day of
Prior Year
to Vesting
Date of
Unvested
Equity
Awards
that
Vested
During
Year
($)(a)
​ ​
Fair Value
at Last Day
of Prior
Year of
Equity
Awards
Forfeited
During
Year
($)(a)
​ ​
Value of
Dividends
or Other
Earnings
Paid on
Equity
Awards Not
Otherwise
Included
($)
​ ​
Total—
Equity
Award
Adjustments
($)
​
Neil Blumenthal
​ ​ ​ ​ (8,408,680) ​ ​ ​ ​ ​ 4,787,056 ​ ​ ​ ​ ​ (12,155,718) ​ ​ ​ ​ ​ 1,352,158 ​ ​ ​ ​ ​ (307,867) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ (14,733,051) ​ ​
Dave Gilboa
​ ​ ​ ​ (8,408,680) ​ ​ ​ ​ ​ 4,787,056 ​ ​ ​ ​ ​ (12,155,718) ​ ​ ​ ​ ​ 1,352,158 ​ ​ ​ ​ ​ (307,867) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ (14,733,051) ​ ​
Steve Miller
​ ​ ​ ​ (2,182,624) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ 747,790 ​ ​ ​ ​ ​ 2,723 ​ ​ ​ ​ ​ (3,374,608) ​ ​ ​
—
​ ​ ​ ​ (4,806,718) ​ ​
(a)
Fair value or change in fair value, as applicable, of equity awards in the Compensation Actually Paid columns is calculated in accordance with ASC Topic 718 and was determined by reference to (i) for solely service-vesting RSU awards, the closing price per share on the applicable year-end date(s) or, in the case of vesting dates, the closing price per share on the applicable vesting date(s); (ii) for Messrs. Blumenthal’s and Gilboa’s PSUs, using a Monte-Carlo simulation model as of the applicable year-end date(s), which utilizes multiple input variables, including expected volatility of our stock price, the probable outcome as of the grant date, and other assumptions appropriate for determining fair value; and (iii) for stock options, a Black Scholes value as of the applicable year-end or vesting date(s). For all awards, fair value is determined based on the same methodology as used to determine grant-date fair value. For additional information on the assumptions used to calculate the valuation of the awards, see the Note 7 to our consolidated financial statements in our Annual Report on Form 10-K for the fiscal year ended December 31, 2025, and prior fiscal years.
(b)
Includes the grant of fully vested RSUs to each NEO in March 2025 under our 2024 Annual Bonus Program.
       
Non-PEO NEO Average Total Compensation Amount $ 2,587,324 $ 3,226,915 $ 2,787,275 $ 597,200 $ 5,885,098
Non-PEO NEO Average Compensation Actually Paid Amount $ (2,219,394) 4,660,157 2,652,151 (8,681,556) 18,392,384
Adjustment to Non-PEO NEO Compensation Footnote 3)
Compensation Actually Paid for 2025 reflects the exclusions and inclusions of certain amounts for the Co-PEOs and the Non-PEO NEO as set forth below. Equity values are calculated in accordance with FASB ASC Topic 718.
Name
​ ​
Value of
Equity
Awards
Disclosed in
the Summary
Compensation
Table
($)
​ ​
Year-End
Fair Value
of Equity
Awards
Granted
During Year
That
Remained
Unvested as
of Last Day
of Year
($)(a)
​ ​
Change in
Fair Value
from Last
Day of Prior
Year to Last
Day of Year
of Unvested
Equity
Awards
($)(a)
​ ​
Vesting-
Date Fair
Value of
Equity
Awards
Granted
During
Year that
Vested
During
Year
($)(a)(b)
​ ​
Change in
Fair
Value from
Last
Day of
Prior Year
to Vesting
Date of
Unvested
Equity
Awards
that
Vested
During
Year
($)(a)
​ ​
Fair Value
at Last Day
of Prior
Year of
Equity
Awards
Forfeited
During
Year
($)(a)
​ ​
Value of
Dividends
or Other
Earnings
Paid on
Equity
Awards Not
Otherwise
Included
($)
​ ​
Total—
Equity
Award
Adjustments
($)
​
Neil Blumenthal
​ ​ ​ ​ (8,408,680) ​ ​ ​ ​ ​ 4,787,056 ​ ​ ​ ​ ​ (12,155,718) ​ ​ ​ ​ ​ 1,352,158 ​ ​ ​ ​ ​ (307,867) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ (14,733,051) ​ ​
Dave Gilboa
​ ​ ​ ​ (8,408,680) ​ ​ ​ ​ ​ 4,787,056 ​ ​ ​ ​ ​ (12,155,718) ​ ​ ​ ​ ​ 1,352,158 ​ ​ ​ ​ ​ (307,867) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ (14,733,051) ​ ​
Steve Miller
​ ​ ​ ​ (2,182,624) ​ ​ ​
—
​ ​
—
​ ​ ​ ​ 747,790 ​ ​ ​ ​ ​ 2,723 ​ ​ ​ ​ ​ (3,374,608) ​ ​ ​
—
​ ​ ​ ​ (4,806,718) ​ ​
(a)
Fair value or change in fair value, as applicable, of equity awards in the Compensation Actually Paid columns is calculated in accordance with ASC Topic 718 and was determined by reference to (i) for solely service-vesting RSU awards, the closing price per share on the applicable year-end date(s) or, in the case of vesting dates, the closing price per share on the applicable vesting date(s); (ii) for Messrs. Blumenthal’s and Gilboa’s PSUs, using a Monte-Carlo simulation model as of the applicable year-end date(s), which utilizes multiple input variables, including expected volatility of our stock price, the probable outcome as of the grant date, and other assumptions appropriate for determining fair value; and (iii) for stock options, a Black Scholes value as of the applicable year-end or vesting date(s). For all awards, fair value is determined based on the same methodology as used to determine grant-date fair value. For additional information on the assumptions used to calculate the valuation of the awards, see the Note 7 to our consolidated financial statements in our Annual Report on Form 10-K for the fiscal year ended December 31, 2025, and prior fiscal years.
(b)
Includes the grant of fully vested RSUs to each NEO in March 2025 under our 2024 Annual Bonus Program.
       
Compensation Actually Paid vs. Total Shareholder Return
[MISSING IMAGE: bc_shareholderreturn-pn.jpg]
       
Compensation Actually Paid vs. Net Income
[MISSING IMAGE: bc_netincome-pn.jpg]
       
Compensation Actually Paid vs. Company Selected Measure
[MISSING IMAGE: bc_ebitdamargin-pn.jpg]
       
Total Shareholder Return Vs Peer Group
[MISSING IMAGE: lc_cululative-4clr.jpg]
       
Tabular List, Table
Tabular List of Most Important Financial Performance Measures
The following table presents the financial performance measures that the Company considers to have been the most important in linking Compensation Actually Paid to our Co-PEOs and other NEO for 2025 to Company performance. The measures in this table are not ranked.
​ ​
Adjusted EBITDA
Net Revenue
Stock Price
​ ​
       
Total Shareholder Return Amount $ 40 44 26 25 85
Peer Group Total Shareholder Return Amount 107 94 96 84 111
Net Income (Loss) $ 1,641,000 $ (20,390,000) $ (63,197,000) $ (110,393,000) $ (144,271,000)
Company Selected Measure Amount 95,211,000 73,111,000 52,352,000 27,202,000 24,861,000
Measure:: 1          
Pay vs Performance Disclosure          
Name Adjusted EBITDA        
Non-GAAP Measure Description
(5)
We determined Adjusted EBITDA to be the most important financial performance measure used to link Company performance to Compensation Actually Paid to our Co-PEOs and Non-PEO NEO in 2025. We may determine a different financial performance measure to be the most important financial performance measure in future years. Adjusted EBITDA is defined in Appendix A.
       
Measure:: 2          
Pay vs Performance Disclosure          
Name Net Revenue        
Measure:: 3          
Pay vs Performance Disclosure          
Name Stock Price        
Blumenthal [Member]          
Pay vs Performance Disclosure          
PEO Total Compensation Amount $ 9,000,180 $ 1,476,151 $ 907,144 $ 699,700 $ 103,599,384
PEO Actually Paid Compensation Amount $ (5,732,871) 22,425,766 2,895,154 (98,065,752) 136,895,038
PEO Name Blumenthal        
Gilboa [Member]          
Pay vs Performance Disclosure          
PEO Total Compensation Amount $ 8,997,680 1,476,151 907,144 699,700 103,599,384
PEO Actually Paid Compensation Amount $ (5,735,371) $ 22,425,766 $ 2,895,154 $ (98,065,752) $ 136,919,117
PEO Name Gilboa        
PEO | Blumenthal [Member] | Equity Awards Adjustments          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount $ (14,733,051)        
PEO | Blumenthal [Member] | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (8,408,680)        
PEO | Blumenthal [Member] | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 4,787,056        
PEO | Blumenthal [Member] | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (12,155,718)        
PEO | Blumenthal [Member] | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 1,352,158        
PEO | Blumenthal [Member] | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (307,867)        
PEO | Blumenthal [Member] | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Blumenthal [Member] | Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Gilboa [Member] | Equity Awards Adjustments          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (14,733,051)        
PEO | Gilboa [Member] | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (8,408,680)        
PEO | Gilboa [Member] | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 4,787,056        
PEO | Gilboa [Member] | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (12,155,718)        
PEO | Gilboa [Member] | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 1,352,158        
PEO | Gilboa [Member] | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (307,867)        
PEO | Gilboa [Member] | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Gilboa [Member] | Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
Non-PEO NEO | Equity Awards Adjustments          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (4,806,718)        
Non-PEO NEO | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (2,182,624)        
Non-PEO NEO | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
Non-PEO NEO | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
Non-PEO NEO | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 747,790        
Non-PEO NEO | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 2,723        
Non-PEO NEO | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (3,374,608)        
Non-PEO NEO | Dividends or Other Earnings Paid on Equity Awards not Otherwise Reflected in Total Compensation for Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount