Exhibit 99.2


WIX.COM LTD. AND ITS SUBSIDIARIES


INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


AS OF JUNE 30, 2025


INDEX


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1

WIX.COM LTD. AND ITS SUBSIDIARIES
INTERIM CONDENSED CONSOLIDATED BALANCE SHEETS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)



June 30, 2025December 31, 2024
ASSETS(Unaudited)
CURRENT ASSETS:
Cash and cash equivalents$693,042 $660,939 
Restricted cash11,100 — 
Short-term deposits111,892106,844 
Restricted deposits901773 
Marketable securities310,061338,593 
Trade receivables55,35444,674 
Prepaid expenses and other current assets95,975128,577 
Total current assets1,278,325 1,280,400 
LONG-TERM ASSETS:
Prepaid expenses and other long-term assets32,93427,021 
Property and equipment, net121,715128,155 
Deferred tax assets, net70,325— 
Marketable securities 5,2596,135 
Intangible assets, net24,64522,141 
Goodwill87,60049,329 
Operating lease right-of-use assets393,460399,861 
Total long-term assets735,938 632,642 
TOTAL ASSETS$2,014,263 $1,913,042 

The accompanying notes are an integral part of the unaudited interim condensed consolidated financial statements.
2

WIX.COM LTD. AND ITS SUBSIDIARIES
INTERIM CONDENSED CONSOLIDATED BALANCE SHEETS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)


June 30, 2025December 31, 2024
LIABILITIES AND SHAREHOLDERS' DEFICIENCY(Unaudited)
CURRENT LIABILITIES:
Trade payables$25,237 $47,077 
Employees and payroll accruals100,742 143,131 
Deferred revenues715,705 661,171 
Current portion of convertible notes, net574,469 572,880 
Accrued expenses and other current liabilities133,742 63,246 
Operating lease liabilities32,806 27,907 
Total current liabilities1,582,701 1,515,412 
LONG-TERM LIABILITIES:
Deferred revenues105,331 89,271 
Deferred tax liabilities5,476 1,965 
Other long-term liabilities45,657 16,021 
Operating lease liabilities392,761 369,159 
Total long-term liabilities549,225 476,416 
Total liabilities2,131,926 1,991,828 
Commitments and contingencies
SHAREHOLDERS' DEFICIENCY:
Ordinary shares of NIS 0.01 par value - Authorized: 500,000,000 shares at June 30, 2025 and December 31, 2024; Issued 65,811,240 and 67,418,465 shares at June 30, 2025 and December 31, 2024, respectively; Outstanding: 55,686,229 and 56,107,932 shares at June 30, 2025 and December 31, 2024, respectively
106 107 
Additional paid-in capital1,988,990 1,840,574 
Treasury shares at cost, 10,125,011 ordinary shares as of June 30, 2025 and 8,610,533 as of December 31, 2024
(1,325,163)(1,025,167)
Accumulated other comprehensive income28,477 7,242 
Accumulated deficit(810,073)(901,542)
Total shareholders' deficiency(117,663)(78,786)
TOTAL LIABILITIES AND SHAREHOLDERS' DEFICIENCY$2,014,263 $1,913,042 

The accompanying notes are an integral part of the unaudited interim condensed consolidated financial statements.
3


WIX.COM LTD. AND ITS SUBSIDIARIES
INTERIM CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (UNAUDITED)
U.S. dollars in thousands (except per share data)

Six Months Ended June 30
20252024
Revenues
Creative Subscriptions$683,132 $616,418 
Business Solutions280,449 239,104 
963,581 855,522 
Cost of Revenues
Creative Subscriptions110,198 107,842 
Business Solutions194,934 171,129 
305,132 278,971 
Gross profit658,449 576,551 
Research and development, net262,232 243,502 
Selling and marketing224,718 209,732 
General and administrative89,788 85,042 
Total operating expenses576,738 538,276 
Operating income 81,711 38,275 
Financial income (expenses), net(32,545)31,267 
Other income187 249 
Income before taxes on income49,353 69,791 
Income tax expense (benefit)(42,116)6,271 
Net income$91,469$63,520
Other comprehensive income:
Unrealized gain from marketable securities, net221 1,613 
Unrealized gain (loss) on cash flow hedge, net21,014 (9,526)
Other comprehensive income (loss) for the year, net21,235 (7,913)
Total comprehensive income$112,704$55,607
Basic net income per ordinary share$1.64 $1.14 
Diluted net income per ordinary share$1.55 $1.09 
The accompanying notes are an integral part of the unaudited interim condensed consolidated financial statements.
4

WIX.COM LTD. AND ITS SUBSIDIARIES
INTERIM CONDENSED CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS' EQUITY (DEFICIENCY) (UNAUDITED)
U.S. dollars in thousands (except share data)
Ordinary SharesAdditional Paid-inTreasuryOther ComprehensiveAccumulatedTotal Shareholders'
SharesAmountCapitalSharesIncome (Loss), netDeficitDeficiency
Balance as of December 31, 202357,172,595 $110 $1,539,952 $(558,875)$4,192 $(1,039,864)$(54,485)
Exercise of options, ESPP shares and vesting of RSUs1,203,593 24,240 — — — 24,243 
Share-based compensation— — 118,227 — — — 118,227 
Purchase of treasury shares(3,593,721)(10)— (466,292)— — (466,302)
Other comprehensive income— — — — (7,913)— (7,913)
Net income— — — — — 63,520 63,520 
Balance as of June 30, 202454,782,467 103 1,682,419 (1,025,167)(3,721)(976,344)(322,710)
Balance as of December 31, 202456,107,932 107 1,840,574 (1,025,167)7,242 (901,542)(78,786)
Exercise of options, ESPP shares and vesting of RSUs1,092,775 23,011 — — — 23,014 
Share-based compensation— — 119,885 — — — 119,885 
Purchase of treasury shares(1,514,478)(4)— (299,996)— — (300,000)
Release of valuation allowance— — 5,520 — — — 5,520 
Other comprehensive income— — — — 21,235 — 21,235 
Net income— — — — — 91,469 91,469 
Balance as of June 30, 202555,686,229$106 $1,988,990 $(1,325,163)$28,477 $(810,073)$(117,663)

The accompanying notes are an integral part of the unaudited interim condensed consolidated financial statements.
5

WIX.COM LTD. AND ITS SUBSIDIARIES
INTERIM CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)
U.S. dollars in thousands

Six Months Ended June 30
20252024
Cash flows from operating activities:
Net income$91,469 $63,520 
Adjustments to reconcile net income to net cash provided by operating activities:
Depreciation12,23612,869
Amortization2,7312,948
Share based compensation expenses119,700118,028
Amortization of debt issuance costs1,5891,581
Changes in accrued interest and exchange rate on short-term and long-term deposits(98)1,770
Amortization of premium and discount, accrued interest, and other gains (losses) on marketable debt securities, net(20,852)3,703
Remeasurement loss (gain) on marketable equity securities and investments in privately held companies(42)(2,536)
Changes in deferred income taxes, net(64,816)(5,219)
Changes in operating lease right-of-use assets9,60310,310
Changes in operating lease liabilities25,299(11,512)
Loss on foreign exchange, net(16,296)2,151
Decrease (increase) in trade receivables(10,610)1,610
Decrease (increase) in prepaid expenses and other current and long-term assets52,241(40,763)
Decrease in trade payables(21,919)(16,625)
Increase (decrease) in employees and payroll accruals(42,739)11,261
Increase in short-term and long-term deferred revenues70,57366,745
Increase in accrued expenses and other current liabilities87,75714,024
Net cash provided by operating activities295,826233,865
Cash flows from investing activities:
Proceeds from short-term and restricted deposits107,780 985 
Investment in short-term and restricted deposits(112,810)(30,173)
Proceeds from available-for-sale marketable debt securities51,300 91,155 
Proceeds from trading marketable debt securities190,217 — 
Investment in trading marketable debt securities(191,006)(191,545)
Purchase of property and equipment and lease prepayment(4,894)(14,586)
Capitalization of internal use of software(826)(734)
Proceeds from sale of marketable equity securities— 22,148 
Investments in privately held companies(3,108)(1,010)
Proceed from investments in privately held companies417— 
Payments for businesses acquired, net of acquired cash(18,545)
Proceeds from (investment in) other assets(10,458)550
Net cash provided by (used in) investing activities8,067(123,210)


6

WIX.COM LTD. AND ITS SUBSIDIARIES
INTERIM CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)
U.S. dollars in thousands

Six Months Ended June 30
20252024
Cash flows from financing activities:
Purchase of treasury shares(300,000)(466,302)
Proceeds from exercise of options and ESPP shares23,01424,243
Net cash used in financing activities(276,986)(442,059)
Effect of exchange rate changes on cash, cash equivalents and restricted cash16,296 (2,151)
Increase (decrease) in cash, cash equivalents and restricted cash43,203(333,555)
Cash, cash equivalents and restricted cash at the beginning of the period660,939609,622
Cash, cash equivalents and restricted cash at the end of the period$704,142 $276,067 
Supplemental disclosure of cash flow activities:
Cash paid during the year for taxes$2,143 $8,718 
Interest received during the year$24,425 $21,610 
Supplemental information for non-cash transactions:
Right-of-use assets obtained in exchange for operating lease liabilities$3,202 $2,651 
Non-cash purchase of property and equipment$306 $323 
Reconciliation of cash, cash equivalents, and restricted cash, end of period:
Cash and cash equivalents$693,042 $276,067 
Restricted cash11,100 — 
$704,142 $276,067 

The accompanying notes are an integral part of the unaudited interim condensed consolidated financial statements.
7

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)

NOTE 1:-    GENERAL
Wix.com Ltd., an Israeli corporation (incorporated in October 2006), and its subsidiaries (collectively, the “Company” or “Wix”), was founded on the belief that the Internet should be accessible to everyone to develop, create and contribute. Wix is a leading, global, web development platform for millions of creators, delivering its solutions through a Software-as-a-Service (SaaS) model. Since its founding, Wix has developed and launched multiple innovative products, services, and business solutions that empower any business, organization or brand worldwide to create, manage and grow a fully integrated and dynamic digital presence.

NOTE 2:-    BASIS OF PRESENTATION
These unaudited condensed consolidated financial statements include the accounts of the Company and its wholly owned subsidiaries. Intercompany transactions and balances have been eliminated upon consolidation.

These unaudited condensed consolidated financial statements have been prepared in accordance with U.S. generally accepted accounting principles ("U.S. GAAP"). The condensed consolidated balance sheet as of December 31, 2024 has been derived from the audited consolidated financial statements as of that date, but does not include all of the accompanying disclosures. Certain information and note disclosures normally included in annual financial statements prepared in accordance with U.S. GAAP have been condensed or omitted. Therefore, these unaudited condensed consolidated financial statements should be read in conjunction with the consolidated financial statements and the related notes included in the Company’s Annual Report on Form 20-F for the fiscal year ended December 31, 2024 filed with the SEC on March 21, 2025.

In the opinion of the Company, all adjustments considered necessary for a fair presentation have been included. The results for the six months ended June 30, 2025 are not necessarily indicative of the results to be expected for any subsequent period or for the year ending December 31, 2025.

NOTE 3:-    SIGNIFICANT ACCOUNTING POLICIES
There have been no material changes to the Company’s significant accounting policies and no material updates in the Company’s assessment of the recent accounting pronouncements not yet adopted, compared to those described in the Company’s annual consolidated financial statements for the year ended December 31, 2024.






8

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 3:-    SIGNIFICANT ACCOUNTING POLICIES (Cont.)
a.Use of estimates:

The preparation of condensed consolidated financial statements in conformity with U.S. GAAP requires management to make estimates, judgments and assumptions that affect the amounts reported in the condensed consolidated financial statements and accompanying notes. The accounting estimates that require management’s subjective judgments include, but are not limited to, those related to revenue recognition, income taxes, share-based compensation, lease accounting, and purchase price allocation on acquisitions including the determination of useful lives. The Company evaluates its estimates and judgments on an ongoing basis and revises them when necessary. Actual results may differ from the original or revised estimates.

b.Revenue recognition:

Deferred revenues

Contract liabilities consist of deferred revenues and primarily include payments received in advance of the Company’s performance under the contract. Deferred revenues are recognized as revenue when transfer of control to customers has occurred. The balance of deferred revenues, including current and long-term balances, was $821,036 as of June 30, 2025, and $750,442 as of December 31, 2024. The change in the deferred revenues balance during the period primarily consisted of increases due to payments received in advance of performance, which were offset by decreases due to revenues recognized in the period. During the six months ended June 30, 2025, the Company recognized 70% of the revenue that was included in the current deferred revenues balance at the beginning of the period.

Trade receivables

The Company records trade receivables when it has unconditional right to consideration. An allowance for credit losses is recognized based on the Company’s evaluation of the collectability of accounts, which considers factors such as the nature and size of the customer, historical collection patterns, and the age of overdue invoices. The allowance for credit losses was not material for the periods presented.

Remaining performance obligations

The Company’s remaining performance obligations represent revenues that have not yet been recognized and include deferred revenues and unbilled amounts that will be recognized as revenues in future periods. As of June 30, 2025, the aggregate amount of the transaction price allocated to remaining performance obligations was approximately $854,729.
9

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 3:-    SIGNIFICANT ACCOUNTING POLICIES (Cont.)
As of June 30, 2025, the Company expects to recognize 83% of its remaining performance obligations as revenues over the next 12 months, and the remainder thereafter.

Disaggregation of revenue

The Company provides disaggregation of revenue based on Creative Subscriptions and Business Solutions classification on the condensed consolidated statements of comprehensive income and based on geographic region (see Note 12), as it believes these categories best depict how the nature, amount, timing and uncertainty of revenue and cash flows are affected by economic factors.

c.Derivatives instruments:

The Company enters into derivative transactions primarily to hedge foreign exchange risks, using foreign currency derivatives, mainly forward and option contracts.

Derivative instruments are recognized as assets or liabilities at fair value and presented within prepaid expenses and other current assets, or accrued expenses and other current liabilities, as applicable. The accounting for changes in the fair value of a derivative depends on the intended use of the derivative.

Derivative instruments designated as hedging instruments:

The Company has instituted a foreign currency cash flow hedging program to mitigate the impact of exchange rate fluctuations on forecasted salary payments, primarily those denominated in NIS. These exposures are primarily hedged using forward and option contracts designated as cash flow hedging instruments.

The fair value of derivative assets designated as hedging instruments as of June 30, 2025 and December 31, 2024 totaled $32,992 and $9,088, respectively. The Company had no derivative liabilities designated as hedging instruments as of June 30, 2025 and December 31, 2024.

As of June 30, 2025 and December 31, 2024, net unrealized gains related to derivatives designated as hedging instruments, which were accumulated in other comprehensive income, were $29,033 and $7,997, respectively (net of taxes of $3,959 and $1,091, respectively). These amounts are expected to be reclassified into earnings over the next 12 months.




10

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 3:-    SIGNIFICANT ACCOUNTING POLICIES (Cont.)
During the six months ended June 30, 2025, gains of $8,769 were reclassified from accumulated other comprehensive income into net income. During the six months ended June 30, 2024, losses of $7,198 were similarly reclassified. These reclassifications relate to derivatives designated as hedging instruments and primarily impacted the research and development line item in the condensed consolidated statements of comprehensive income. There were no reclassification adjustments related to other items of other comprehensive income.

As of June 30, 2025 and December 31, 2024, the notional amounts of foreign currency derivative contracts designated as hedging instruments were $292,917 and $334,738, respectively. These contracts will expire over the next 12 months.

Derivative instruments not designated as hedging instruments:

The Company also uses derivative instruments not designated as hedging instruments, primarily to economically hedge foreign exchange risk related to certain revenue transactions denominated in Euros, British pounds, Japanese Yen, and NIS. These exposures are mainly hedged through forward and option contracts.

The fair value of derivative assets not designated as hedging instruments as of June 30, 2025 and December 31, 2024 totaled $4,359 and $4,056, respectively. The fair value of derivative liabilities not designated as hedging instruments as of June 30, 2025 and December 31, 2024 totaled $36,179 and $2, respectively.

During the six months ended June 30, 2025 and 2024, the Company recorded financial income (expenses), net, from derivatives not designated as hedging instruments, in the amount of $(31,820) and $4,054, respectively.

As of June 30, 2025 and December 31, 2024, the notional amounts of foreign currency derivative contracts not designated as hedging instruments were $743,326 and $185,563, respectively. These contracts will expire over the next 14 months.

d.Restricted cash:

Restricted cash represents amounts held in financial institutions that are legally restricted from withdrawal or use. As of December 31, 2024, the Company had no restricted cash.






11

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 3:-    SIGNIFICANT ACCOUNTING POLICIES (Cont.)
e.Concentration of credit risks:

Financial instruments that potentially subject the Company to concentrations of credit risk consist principally of cash and cash equivalents, short-term and restricted deposits, marketable debt securities, and derivative instruments.

For cash and cash equivalents and short-term and restricted deposits, the Company is exposed to credit risk in the event of default by the financial institutions to the extent of the amounts recorded on the consolidated balance sheets.

The Company maintains its cash and cash equivalents and short-term and restricted deposits with various financial institutions globally that management believes are of high credit quality, and the Company has not experienced any losses on these accounts.

The Company’s marketable debt securities consist of investments in government, corporate and government sponsored enterprises debentures. The Company’s investment policy minimizes credit risk by setting limits for minimum credit rating and maximum concentration per issuer, thereby reducing credit risk concentrations.
























12

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 4:-    BUSINESS COMBINATIONS
Base44:

On June 13, 2025, the Company acquired 100% of the outstanding shares of Base44, Inc. (“Base44”), an AI-powered platform that enables users to create custom software and applications using natural language, without traditional coding. Base44’s acquisition is intended to support the Company’s strategy to further expand its suite of AI-driven solutions and access to the application development market.

The total purchase consideration for the acquisition of Base44 was $35,958, consisting of an initial cash payment of $18,058 and contingent consideration related to the earnout arrangement described below, with a preliminary acquisition-date fair value of $17,900. Of the cash consideration, $1,000 was placed in escrow for 12 months to secure certain indemnification obligations. The acquisition was accounted for as a business combination in accordance with ASC 805, Business Combinations (“ASC 805”).

Under the purchase agreement, the founder of Base44 (the “Founder”) is eligible to receive additional earnout payments, based on certain revenue-related metrics for the calendar years 2025 through 2028. These earnout payments are accounted for as a liability-classified contingent consideration and included in the purchase price for the acquisition, except for certain portions that require the Founder’s continued employment, which are recognized as compensation for post-combination services and expensed over the applicable service period. The contingent consideration was initially recognized as a liability at its preliminary fair value and will be remeasured at fair value on a recurring basis. See Note 5 for additional information.

Additionally, the Founder and certain employees of Base44 are eligible to receive cash retention bonuses and other payments totaling $42,988, subject to their continued service with the Company. These amounts are accounted for as compensation for post-combination services and will be expensed over the requisite service period through 2028.

In connection with the acquisition, the Company will also grant equity awards to the Founder and certain key employees with a total value of $8,000, consisting of restricted stock units (“RSUs”) and performance stock units (“PSUs”). These awards relate to post-combination services and will be recognized as stock-based compensation expense over a four-year vesting period.

The estimates and assumptions regarding the fair value of certain assets acquired and liabilities assumed, including the valuation of intangible assets acquired, and contingent consideration, are subject to change as additional information is obtained during the measurement period. The measurement period will end no later than one year from the acquisition date.
13

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 4:-    BUSINESS COMBINATIONS (Cont.)
The following table summarizes the preliminary purchase price allocation of the fair values of the assets acquired and liabilities assumed at the acquisition date:
Estimated Fair Value
Cash and cash equivalents$117 
Other current assets65 
Intangible assets2,710 
Goodwill33,471 
Total Assets36,363 
Current liabilities80 
Deferred tax liabilities325 
Total Liabilities405 
Initial cash consideration (*)
18,058 
Contingent consideration17,900 
Total purchase consideration$35,958 
(*) As of June 30, 2025, an amount of $5,335 had not yet been paid and was recorded within accrued expenses and other current liabilities on the condensed consolidated balance sheet. This amount was subsequently paid in July 2025.

The identified intangible assets acquired consist of technology and a trade name, with preliminary acquisition-date fair values of $2,140 and $570, respectively. The Company utilized an income-based approach to determine the preliminary fair value of these assets. As of the acquisition date, the estimated useful lives of both assets are 5 years. The goodwill generated from the acquisition of Base44 is primarily attributable to the anticipated synergies between the Company’s and Base44’s products and services, and the assembled workforce acquired.

Transaction costs incurred in connection with the acquisition during the six months ended June 30, 2025 totaled $816 and were recorded within general and administrative expenses in the condensed consolidated statement of comprehensive income. Pro forma results for this acquisition were not presented as the effects were not material to the Company's financial results.

14

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 4:-    BUSINESS COMBINATIONS (Cont.)
Hour One:

On May 13, 2025, the Company acquired 100% of the outstanding shares of Hour One AI Ltd. (“Hour One”), a generative AI media platform that enables scalable creation of personalized, studio-quality video and interactive content, for a total cash consideration of $6,667. Of this amount, $1,400 was placed in escrow for 12 months to secure certain indemnification obligations. Hour One’s acquisition aims to strengthen the Company’s access to advanced AI-powered content creation technologies, which the Company believes will shape the future of visual design creation. The acquisition was accounted for as a business combination in accordance with ASC 805.

The purchase agreement also provides for cash retention bonuses totaling $3,000 to the founders and certain key employees of Hour One, contingent upon their continued employment with the Company for up to nine-month period following the closing date. Additionally, the agreement provides for grants of RSUs with an aggregate value of approximately $10,000, which vest over a four-year period subject to continued employment. These cash bonuses and RSU awards are accounted for as compensation for post-combination services and will be recognized as expenses over their respective service periods.

The following table summarizes the purchase price allocation of the assets acquired and liabilities assumed at the acquisition date:
Estimated Fair Value
Cash and cash equivalents$569 
Other current assets325 
Intangible assets2,500 
Goodwill4,800 
Total Assets8,194 
Current liabilities1,227 
Deferred tax liabilities300 
Total Liabilities1,527 
Purchase cash consideration (*)
$6,667 
(*) As of June 30, 2025, an amount of $159 had not yet been paid and was recorded within accrued expenses and other current liabilities on the condensed consolidated balance sheet.
15

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 4:-    BUSINESS COMBINATIONS (Cont.)
The identified intangible assets acquired are comprised of technology, which was valued using an income-based approach and has an estimated useful life of 8 years. The goodwill generated from the acquisition of Hour One is primarily attributable to the expected synergies from the business combination and acquired workforce.

Transaction costs incurred in connection with the acquisition during the six months ended June 30, 2025 totaled $260 and were recorded within general and administrative expenses in the condensed consolidated statement of comprehensive income. Pro forma results for this acquisition were not presented as the effects were not material to the Company's financial results.

































16

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 5:- FAIR VALUE MEASUREMENTS
The Company measures certain financial assets and liabilities at fair value on a recurring basis and certain financial and non-financial assets and liabilities at fair value on a non-recurring basis, when a change in fair value or impairment is evidenced or for disclosure purposes. Fair value is based on the price that would be received from the sale of an asset or paid to transfer a liability in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants. Inputs used in the valuation techniques to derive fair values are classified based on a three-level hierarchy, as follows:

Level 1 -    Quoted prices in active markets for identical assets or liabilities.

Level 2 -    Observable inputs other than Level 1 prices such as quoted prices for similar assets or liabilities; quoted prices in markets that are not active; or other inputs that are observable or can be corroborated by observable market data for substantially the full term of the assets or liabilities.

Level 3 -    Unobservable inputs that are supported by little or no market activity and that are significant to the fair value of the assets or liabilities.

Assets and Liabilities Measured at Fair Value on a Recurring Basis
The following tables represent the fair value hierarchy of the Company's financial assets and liabilities measured at fair value on a recurring basis as of June 30, 2025 and December 31, 2024:

June 30, 2025
Fair value measurements using input type
Level 1Level 2Level 3Total
Financial assets:
Money market funds$430,373 $— $— $430,373 
Marketable securities301,960 13,360 — 315,320 
Foreign currency derivative assets— 37,352 — 37,352 
Financial liabilities:
Foreign currency derivative liabilities— (36,179)— (36,179)
Contingent consideration (*)
— — 17,900 17,900 
$732,333 $14,533 $17,900 $764,766 
(*) As of June 30, 2025, the contingent consideration includes $804 classified within accrued expenses and other current liabilities and $17,096 classified within other long-term liabilities on the Company’s condensed consolidated balance sheet.

17

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 5:- FAIR VALUE MEASUREMENTS (Cont.)
December 31, 2024
Fair value measurements using input type
Level 1Level 2Level 3Total
Financial assets:
Money market funds$450,398 $— $— $450,398 
Marketable securities282,384 62,344 344,728 
Foreign currency derivative assets— 13,144 — 13,144 
Financial liabilities:
Foreign currency derivative liabilities— (2)— (2)
$732,782 $75,486 $— $808,268 

The Company measures its money market funds, marketable securities and foreign currency derivative contracts at fair value. Money market funds and marketable securities are classified within Level 1 or Level 2. This is because these assets are valued using quoted market prices for identical assets in active markets or alternative pricing sources and models utilizing market observable inputs. Foreign currency derivative contracts are classified within Level 2 as the valuation inputs are based on quoted prices and market observable data of similar instruments.

The contingent consideration presented in the table above relates to the Company’s acquisition of Base44, as described in Note 4. The Company estimates the fair value of the contingent consideration using a Monte Carlo simulation, which incorporates forecasted operating results over the earnout periods, market volatility estimates, discount rates, and the earnout formula specified in the purchase agreement. As the fair value measurement relies on significant unobservable inputs, it is classified as a Level 3 fair value measurement.

Assets Measured at Fair Value on a Non-Recurring Basis
Upon the occurrence of certain events, the Company remeasures the fair values of certain assets on a non-recurring basis, which are generally classified within Level 3 of the fair value hierarchy. These assets include equity investments in privately held companies for which the Company utilizes the measurement alternative, property, plant and equipment, right-of-use (“ROU”) assets, intangible assets and goodwill. No material non-recurring fair value remeasurements occurred during the periods presented.




18

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 5:- FAIR VALUE MEASUREMENTS (Cont.)
Assets and Liabilities Measured at Fair Value for Disclosure Purposes Only
Convertible Notes
As of June 30, 2025 and December 31, 2024, the estimated fair value of the Company’s $575,000 aggregate principal amount of 0% coupon Convertible Senior Notes due 2025 (the “2025 Convertible Notes”) was $570,688 and $555,738, respectively. See Note 7 for further information. The fair value of the Convertible Notes is considered to be Level 2 within the fair value hierarchy and was determined based on quoted prices of the Convertible Notes in an over-the-counter market.
Other Assets and Liabilities
The carrying values of the Company’s financial instruments, other than those presented above, including cash and cash equivalents, short-term and restricted deposits, trade receivables, trade payables, employees and payroll accruals, and accrued expenses and other current liabilities, approximate fair values due to the short-term maturities of these instruments.







19

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 6:- MARKETABLE SECURITIES
The following tables present the amortized cost, gross unrealized gains and losses and fair value of the Company's marketable debt securities as of June 30, 2025 and December 31, 2024:

June 30, 2025December 31, 2024
Amortized costGross unrealized gainsGross unrealized lossesFair ValueAmortized costGross unrealized gainsGross unrealized lossesFair Value
Available-for-sale debt securities:
U.S. Treasury and other U.S. government agencies securities$— $— $— $— $1,997 $— $(9)$1,988 
Corporate debt securities13,480 — (120)13,360 62,706 (*)(362)62,344 
13,480 — (120)13,360 64,703 — (371)64,332 
Trading debt securities: (**)
Debt securities issued by other governments301,960 280,396 
Total$13,480 $— $(120)$315,320 $64,703 $— $(371)$344,728 
(*) Less than $1.
(**) Net unrealized gains from fair value changes on trading debt securities held as of June 30, 2025, amounted to $27,479.

The following tables present the fair values and unrealized losses of the Company's available-for-sale debt securities, that have been in a continuous unrealized loss position, categorized by the length of time, as of June 30, 2025 and December 31, 2024:

June 30, 2025
Less than 12 months12 months or greaterTotal
Fair valueGross unrealized lossesFair valueGross unrealized lossesFair valueGross unrealized losses
U.S. Treasury and other U.S. government agencies securities$— $— $— $— $— $— 
Corporate debt securities8,101 (9)5,259 (111)13,360 (120)
Total$8,101 $(9)$5,259 $(111)$13,360 $(120)

20

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 6:- MARKETABLE SECURITIES (Cont.)
December 31, 2024
Less than 12 months12 months or greaterTotal
Fair valueGross unrealized lossesFair valueGross unrealized lossesFair valueGross unrealized losses
U.S. Treasury and other U.S. government agencies securities$1,988 $(9)$— $— $1,988 $(9)
Corporate debt securities55,458 (181)6,135 (181)61,593 (362)
Total$57,446 $(190)$6,135 $(181)$63,581 $(371)

The following table outlines the Company's available-for-sale debt securities by contractual maturities, as of June 30, 2025:

Amortized CostFair Value
Due within one year$8,110 $8,101 
Due between one and five years5,370 5,259 
Total$13,480 $13,360 

For available-for-sale debt securities with unrealized loss positions, the Company does not intend to sell these securities, and it is more likely than not that the Company will hold these securities until maturity or a recovery of the cost basis. No material credit losses for available-for-sale debt securities were recorded during the periods presented.

Amortized cost and fair value balances exclude accrued interest receivable on available-for-sale debt securities, which totaled $159 and $479 as of June 30, 2025 and December 31, 2024, respectively, and were included within prepaid expenses and other current assets in the consolidated balance sheets.

As of June 30, 2025, the Company did not hold any marketable equity securities.



21

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 7:-    CONVERTIBLE NOTES

2025 Convertible notes

In August 2020, The Company issued $575,000 aggregate principal amount, 0% coupon rate, of Convertible Senior Notes due 2025 (the “2025 Convertible Notes”). The 2025 Convertible Notes will mature on August 15, 2025 unless earlier repurchased or converted. Upon conversion, the Company will pay or deliver, as the case may be, cash, ordinary shares or a combination of cash and ordinary shares, at the Company’s election.

The 2025 Convertible Notes are convertible at an initial conversion rate of 2.4813 Ordinary Shares per $1,000 principal amount of 2025 Convertible Notes (equivalent to an initial conversion price of approximately $403.01 per Ordinary Share). The conversion rate is subject to adjustment under certain circumstances in accordance with the terms of the 2025 Indenture. In addition, following certain corporate events that occur prior to the maturity date, or following Company’s delivery of a notice of tax redemption, the Company will, in certain circumstances, increase the conversion rate for a holder who elects to convert his notes in connection with such a corporate event or notice of tax redemption, as the case may be.

Conversion terms of the 2025 Convertible Notes:

Holders could convert their Convertible Notes at their option at any time prior to the close of business on the business day immediately preceding February 15, 2025 only under the following circumstances:

a.During any calendar quarter commencing after December 31, 2020 (and only during such calendar quarter), if the last reported sale price of Company’s Ordinary Shares, for at least 20 trading days (whether or not consecutive) during a period of 30 consecutive trading days ending on, and including, the last trading day of the immediately preceding quarter was greater than or equal to 130% of the conversion price on each applicable trading day.

b.During the five business day period after any ten consecutive trading day period (the “measurement period”) in which the trading price per $1,000 principal amount of Convertible Notes for each trading day of the measurement period was less than 98% of the product of the last reported sale price of the ordinary shares and the conversion rate on each such trading day.

c.If the Company called the Convertible Notes for a tax redemption, at any time prior to the close of business on the second scheduled trading day immediately preceding the tax redemption date; or

d.Upon the occurrence of specified corporate events.
22

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 7:-    CONVERTIBLE NOTES (Cont.)

On or after February 15, 2025 until the close of business on the second scheduled trading day immediately preceding the maturity date, holders may convert their Convertible Notes at any time, regardless of the foregoing circumstances. The conditions allowing holders of the 2025 Convertible Notes to convert had not been met, and no conversions had occurred as of June 30, 2025. The 2025 Convertible Notes were included within current liabilities in the consolidated balance sheets as of June 30, 2025 and December 31, 2024.

Holders of the 2025 Convertible Notes who convert their Notes in connection with certain corporate events that constitute a make-whole fundamental change (as defined in the 2025 Indenture) are, under certain circumstances, entitled to an increase in the conversion rate. Additionally, in the event of a corporate event that constitutes a fundamental change (as defined in the 2025 Indenture), holders of the 2025 Convertible Notes may require the Company to repurchase all or a portion of their Notes at a price equal to 100% of the principal amount of the 2025 Convertible Notes being repurchased, plus any accrued and unpaid interest.

The Company could not redeem the 2025 Convertible Notes prior to August 21, 2023, except in the event of certain tax law changes. The Company may redeem for cash all or any portion of the 2025 Convertible Notes, at its option, on or after August 21, 2023, if the last reported sale price of its ordinary shares has been at least 130% of the conversion price then in effect for at least 20 trading days (whether or not consecutive) during any 30 consecutive trading day period (including the last trading day of such period) ending on, and including, the trading day immediately preceding the date on which the Company provides notice of the redemption at a redemption price equal to 100% of the principal amount of the 2025 Convertible Notes to be redeemed, plus accrued and unpaid special interest if any, to, but excluding, the redemption date.

Upon the occurrence of a fundamental change (as defined in the Indenture), holders may require the Company to repurchase for cash all or any portion of their Convertible Notes at a fundamental change repurchase price equal to 100% of the principal amount of the Convertible Notes to be repurchased, plus accrued and unpaid special interest, if any, to, but excluding, the fundamental change repurchase date.

The carrying amount of the liability is represented by the face amount of the notes, less total issuance costs, plus any amortization of issuance costs. The total issuance costs upon issuance of the notes were $15,712 and are amortized to interest expense using the effective interest rate method over the contractual term of the notes. Interest expense is recognized at an annual effective interest rate of 0.56% over the contractual term of the notes.
23

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 7:-    CONVERTIBLE NOTES (Cont.)
The net carrying amount of the 2025 Convertible Notes were as follows:

June 30,December 31,
20252024
Principal original amount$575,000 $575,000 
Unamortized debt issuance costs531 2,120 
Net carrying amount$574,469 $572,880 

The Company recognized interest expense on the 2025 Convertible Notes as follows:

Six Months Ended
20252024
Amortization of debt issuance costs$1,589$1,581

2025 Capped Call Transactions

In connection with the pricing of the 2025 Convertible Notes, the Company entered into capped call transactions (the “2025 Capped Call Transactions”) with certain of the purchasers of the Convertible Notes.

The 2025 Capped Call Transactions are purchased call options that give the Company the option to purchase the Company's ordinary shares, subject to anti-dilution adjustments substantially identical to those in the 2025 Convertible Notes. The 2025 Capped Call Transactions will expire in August 2025, if not exercised earlier. The 2025 Capped Call Transactions are intended to offset potential dilution to the Company’s ordinary shares and/or offset the potential cash payments that the Company could be required to make in excess of the principal amount upon any conversion of the Convertible Notes under certain circumstances described in the Capped Call Transactions. The 2025 Capped Call Transactions are separate transactions and are not part of the terms of the Convertible 2025 Notes.

As the Capped Call Transactions are considered indexed to the Company's shares and are considered equity classified, they are recorded in shareholders’ equity (deficiency) on the condensed consolidated balance sheets. The Company paid an aggregate amount of $46,000 for the 2025 Capped Call Transactions. The amount paid for the 2025 Capped Call Transactions was recorded as a reduction to additional paid-in capital in the condensed consolidated balance sheets.


24

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 8:-    LEASES

The Company has entered into operating lease agreements, primarily for office facilities located around the world. These leases expire at various dates through January 2044, including renewal options that are reasonably certain to be exercised. The Company's Headquarters Lease is its most significant lease.

The Company entered into a lease agreement for its corporate headquarters in April 2019 (the "Headquarters Lease"). According to the Headquarters Lease, the landlord constructed approximately 80,000 square meters (approximately 861,112 square feet) in Tel Aviv, Israel (the "Premises"), which are leased to the Company and serve as its corporate headquarters. The transfer of possession of the Premises to the Company took place in two phases, in 2022 and 2023. The initial lease term is 10 years, which commenced upon the transfer of possession of the first phase of the Premises. The Company has options to extend the lease for additional periods of up to 15 years, most of which are at its sole discretion and were included in the lease term for accounting purposes, as their exercise was determined to be reasonably certain. Lease payments under the Headquarters Lease are denominated in NIS and are linked to changes in the Israeli Consumer Price Index.

The components of lease expense were as follows for the periods presented:
Six Months Ended June 30,
20252024
Operating and variable lease cost$20,780 $21,423 
Short-term lease cost985 961 
Total operating lease cost$21,765 $22,384 

The weighted-average remaining lease term and discount rate related to operating leases were as follows:
June 30,December 31,
20252024
Weighted average remaining lease term17.4917.93
Weighted average discount rate5.8%5.8%
25

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 8:-    LEASES (Cont.)

Cash payments related to operating lease liabilities for the six months ended June 30, 2025 and 2024, were $24,969 and $15,328, respectively.

The maturities of the Company’s operating lease liabilities were as follows:

June 30, 2025
Remainder of 2025$12,363
202642,367
202741,389
202841,420
202940,136
Thereafter502,879
Total undiscounted lease payments$680,554
Less imputed interest$254,987
Total lease liabilities$425,567

The Company subleases certain unused office space to third parties. Sublease income was immaterial for the periods presented.
26

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 9:-    COMMITMENTS AND CONTINGENT LIABILITIES

Legal contingencies:

As of June 30, 2025, the Company is not involved in any claims or legal proceedings which require accrual of liability for the estimated loss or disclosure.


NOTE 10:-    SHAREHOLDERS' EQUITY

a.Share-based compensation:

In October 2013, the Company's Board of Directors (the “Board”) adopted a new Employee Shares Incentive Plan – the 2013 Incentive Compensation Plan, as amended from time to time, most recently on December 7, 2023 (the "2013 Plan"). The 2013 Plan provides for the grant of options, restricted shares, RSUs and PSUs.

Under the 2013 Plan, as of June 30, 2025, an aggregate of 1,727,324 shares were still available for future grant. Each option granted under the Plan expires no later than ten years from the date of grant. The vesting period of the options is generally four years, unless the Board or the Board's Compensation Committee determines otherwise. Any option which is forfeited or cancelled before expiration becomes available for future grants.

The total share-based compensation expense related to all of the Company's equity-based awards, which include options, RSUs, PSUs and employee share purchase rights issued pursuant to the Company's ESPP and recognized for the six months ended June 30, 2025 and 2024, was comprised as follows:

Six Months Ended June 30,
20252024
Cost of revenues$6,792 $7,106 
Research and development63,589 61,884 
Selling and marketing18,223 19,689 
General and administrative31,096 29,349 
Total share-based compensation expense$119,700$118,028

Total unrecognized compensation cost amounted to $406,146 as of June 30, 2025, and is expected to be recognized over a weighted average period of approximately 2.70 years.

27

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 10:-    SHAREHOLDERS' EQUITY (Cont.)

b.Options granted to employees:

A summary of the activity in options granted to employees for the six months ended June 30, 2025 is as follows:
Number of optionsWeighted average exercise priceWeighted Average remaining contractual term (in years)Aggregate intrinsic value
Balance at December 31, 20243,165,633$107.86 4.38$355,730 
Granted41,390 224.18 
Exercised(178,910)102.66 
Forfeited— — 
Balance at June 30, 20253,028,113109.76 3.92190,605
Exercisable at June 30, 20252,853,927107.41 3.67185,970
Vested and expected to vest at June 30, 20253,023,143$109.72 3.91$190,402


The Company estimates the fair value of share options granted using the Black-Scholes-Merton option-pricing model. The following table set forth the parameters used in computation of the options compensation to employees for the six months ended June 30, 2025:
Six Months Ended June 30,
2025
Expected volatility59.53%
Expected dividends0%
Expected term (in years)5.13
Risk free rate4.27%-4.31%

28

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 10:-    SHAREHOLDERS' EQUITY (Cont.)

The following table set forth the parameters used in computation of the ESPP for the six months ended June 30, 2025:

Six Months Ended June 30,
2025
Expected volatility40.52%-43.55%
Expected dividends0
Expected term (in years)0.5
Risk free rate4.21%-4.84%

c.A summary of RSUs and PSUs activity for the six months ended June 30, 2025, is as follows:

Number of sharesWeighted average grant date fair value per share
Unvested as of December 31, 20243,343,704 $116.59 
Granted1,138,194 194.23
Vested(846,671)124.84
Forfeited(97,182)116.56
Unvested as of June 30, 20253,538,045 $139.60 

The total fair value of RSUs and PSUs vested during the six months ended June 30, 2025 was $147,951.




29

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 11:-    BASIC AND DILUTED NET INCOME PER SHARE
The following table sets forth the computation of the basic and diluted net income per share for the six months ended June 30, 2025 and 2024:
Six Months Ended June 30,
20252024
Numerator:
Net income $91,469 $63,520 
Add: Interest expense on Convertible Notes (*)
1,589 — 
Net income excluding interest expense on Convertible Notes$93,058 $63,520 
Denominator:
Basic weighted-average shares used to compute net income per share55,807,60455,730,296
Weighted-average effect of dilutive ordinary shares:
Employee stock options and ESPP shares1,378,1421,433,606
RSUs and PSUs1,405,3081,209,553
Convertible Notes1,426,748 — 
Dilutive weighted-average shares used to compute net income per share60,017,80258,373,455
Basic net income per share$1.64 $1.14 
Diluted net income per share$1.55 $1.09 
(*) When the Convertible Notes are dilutive, the associated interest expense, net is added back to net income when calculating diluted net income per share.



30

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 11:-    BASIC AND DILUTED NET INCOME PER SHARE (Cont.)

The following potentially dilutive shares were excluded from the diluted income per share calculations for the periods presented because their effect would have been anti-dilutive:

Six Months Ended June 30,
20252024
Employee stock options and ESPP shares485,9101,038,953
RSUs and PSUs782,394365,229
Convertible Notes— 1,426,748 
1,268,3042,830,930


NOTE 12:-    SEGMENTS, CUSTOMERS AND GEOGRAPHIC INFORMATION

a.Wix is a leading, global, web development platform for millions of creators, delivering its solutions through a SaaS model. The Company generates revenues from Creative Subscriptions and Business Solutions.

The Company operates in one operating and reportable segment. The Company’s Chief Operating Decision Maker (“CODM”) is its Chief Executive Officer, who utilizes consolidated measures of profit or loss to evaluate the Company's overall performance and inform resource allocation decisions. The measure of profit or loss most consistent with GAAP used by the CODM is consolidated net income, as presented in the consolidated statements of comprehensive income. This measure is primarily utilized to assess budget-to-actual variances and to compare against historical performance.

The Company’s significant segment expenses are those presented in the consolidated statements of comprehensive income. No supplemental expense information beyond what is disclosed in these condensed consolidated financial statements is regularly provided to the CODM. The measure of segment assets is total assets, as presented in the consolidated balance sheets.


31

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 12:-    SEGMENTS, CUSTOMERS AND GEOGRAPHIC INFORMATION (Cont.)

b.The following table presents total revenues by geographic area, based on the location of the end customer, for the six months ended June 30, 2025 and 2024:

Six Months Ended June 30,
20252024
North America (*)
$580,704 $512,703 
Europe244,265 212,289 
Latin America34,088 33,834 
Asia and others104,524 96,696 
$963,581 $855,522

(*)    Includes revenue from the United States in amount of $538,349 and $506,943 for the six months ended June 30, 2025 and 2024, respectively.

c.The following table presents long-lived assets and ROU assets by geographic area as of June 30, 2025 and December 31, 2024:

June 30,December 31,
20252024
Europe and Asia (*)
$502,918 $516,499 
North America12,257 11,517 
$515,175 $528,016

(*)    As of June 30, 2025 and December 31, 2024, long-lived assets and ROU assets located in Israel amounted to $483,841 and $495,354, respectively.











32

WIX.COM LTD. AND ITS SUBSIDIARIES
NOTES TO THE INTERIM CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
U.S. dollars in thousands (except share and per share data)
NOTE 13:-    INCOME TAXES

The Company's provision for, or benefit from, income taxes in interim periods is determined by using an estimated annual effective tax rate as prescribed under ASC 740, Income Taxes (“ASC 740”), adjusted for discrete items, if any, that are taken into account in the relevant period. The Company updates its estimate of the annual effective tax rate each period and makes cumulative adjustments if its estimated annual tax rate changes.

The Company recorded an income tax benefit of $42,116 for the six months ended June 30, 2025, compared to an income tax expense of $6,271 for the six months ended June 30, 2024.

The Company periodically evaluates the realizability of its deferred tax assets, taking into consideration all available positive and negative evidence. In prior reporting periods, the Company had concluded that a valuation allowance was required against the majority of its deferred tax assets. As of June 30, 2025, the Company determined that a valuation allowance is no longer necessary, primarily due to its transition to profitability in recent years, which represents objective and verifiable evidence, along with anticipated future taxable income. When a change in valuation allowance is recognized during an interim period, the change in valuation allowance resulting from current year income is included in the annual effective tax rate, and the release of valuation allowance supported by projections of future taxable income is recorded as a discrete tax benefit in the interim period. The income tax benefit for the six months ended June 30, 2025 includes a discrete tax benefit of $53,708, relating to the release of the valuation allowance associated with the Company’s deferred tax assets.

NOTE 14:-    SUBSEQUENT EVENTS

a.On July 4, 2025, the One Big Beautiful Bill Act (“OBBBA”) was enacted. OBBBA amends U.S. tax law, including provisions related to bonus depreciation, research and development and foreign derived intangible income. The Company is currently evaluating the impact of the OBBBA on its condensed consolidated financial statements.

b.In August 2025, the Company repurchased 790,779 ordinary shares for $100,000. In addition, the Board approved an increase to its program to repurchase the Company's securities (ordinary shares and/or Convertible Notes) by an additional amount of $200,000, subject to the satisfaction of certain conditions. If such conditions are satisfied, the aggregate amount that will be available under the repurchase program will be $400,000.

c.In August 2025, the Company repaid the $575,000 principal amount of its 2025 Convertible Notes, upon their scheduled maturity date. See Note 7 for additional information.
33