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SEGMENT REPORTING
12 Months Ended
Dec. 28, 2024
Segment Reporting [Abstract]  
SEGMENT REPORTING
SEGMENT REPORTING
The Company manages its operations through one operating and reportable segment, engaged in the manufacturing, marketing and sales of cereal products in North America. Our products include various brands of cereal which are marketed under the Kellogg’s, Kashi and Bear Naked trade names.
Consistent with our operational structure, our Chief Operating Decision Maker (“CODM”) is our Chief Executive Officer, who makes resource allocation and business decisions on a consolidated basis. Our CODM uses consolidated single-segment net income (reported on the Consolidated Statement of Income (Loss) as net income (loss)) to evaluate financial performance, allocate resources, set incentive compensation targets, as well as forecasting future period financial results. The measure of segment assets is reported on the Consolidated Balance Sheet as total consolidated assets.
The Company's largest customer, Wal-Mart Stores, Inc. and its affiliates, accounted for approximately 29%, 26% and 28% of consolidated net sales for the years-ended December 28, 2024, December 30, 2023 and December 31, 2022, respectively. These sales were primarily in the United States.
Supplemental geographic information is provided below for net sales to external customers and long-lived assets:
(millions)202420232022
Net sales
United States$2,374 $2,439 $2,369 
Canada299 291 292 
Other35 33 34 
Consolidated$2,708 $2,763 $2,695 
Long-lived assets
United States$624 $605 $544 
Canada129 98 72 
Other33 36 29 
Consolidated$786 $739 $645