v3.25.2
Revenue from Contracts with Customers
 6 Months Ended
Jun. 30, 2025
Revenue from Contract with Customer [Abstract]  
Revenue from Contracts with Customers
3. Revenue from Contracts with Customers
The following table summarizes revenue by region based on the billing country of users (in thousands, except percentages):
 
Three Months Ended June 30,
 20252024
 AmountPercentage of RevenueAmountPercentage of Revenue
United States and Canada(1)
$669,648 62 %$565,867 63 %
Europe204,672 19 163,407 18 
Asia-Pacific, including Australia and New Zealand115,706 11 95,055 11 
Rest of world90,651 8 69,214 8 
Total$1,080,677 100 %$893,543 100 %
 
Six Months Ended June 30,
 20252024
 AmountPercentage of RevenueAmountPercentage of Revenue
United States and Canada(1)
$1,316,914 62 %$1,075,431 63 %
Europe398,308 19 308,971 18 
Asia-Pacific, including Australia and New Zealand224,742 11 180,329 11 
Rest of world175,920 8 130,112 8 
Total$2,115,884 100 %$1,694,843 100 %
The Company’s revenues in the United States were 58% of consolidated revenue for the three and six months ended June 30, 2025 and 59% for the three and six months ended June 30, 2024.
No individual country, other than the United States, exceeded 10% of the Company’s consolidated revenue for any period presented.
Durable virtual items accounted for 90% and 91% of virtual item-related revenue for the three and six months ended June 30, 2025, respectively, and 92% for the three and six months ended June 30, 2024. Consumable virtual items accounted for 10% and 9% of virtual item-related revenue for the three and six months ended June 30, 2025, respectively, and 8% for the three and six months ended June 30, 2024.
At the onset of the second quarter of 2024, we updated our estimated paying user life from 28 months to 27 months, where it remained through June 30, 2025.
Deferred Revenue
The Company receives payments from its users based on the payment terms established in its contracts. Such payments are initially recorded to deferred revenue and are recognized into revenue as the Company satisfies its performance obligations. The aggregate amount of revenue allocated to unsatisfied performance obligations is included in our deferred revenue balances.
The increase in deferred revenue for the six months ended June 30, 2025 was driven by sales during the period exceeding revenue recognized from the satisfaction of our performance obligations, which includes the revenue recognized during the period that was included in the current portion of deferred revenue at the beginning of the period. During the six months ended June 30, 2025, we recognized $1,680.7 million of revenue that was included in the current deferred revenue balance as of December 31, 2024.