v3.25.2
Net Loss Per Common Share - Schedule of Basic and Diluted Weighted Average Shares Outstanding and Loss Per Share (Details) - USD ($)
$ / shares in Units, $ in Thousands
3 Months Ended 6 Months Ended
Jun. 30, 2025
Jun. 30, 2024
Jun. 30, 2025
Jun. 30, 2024
Numerator:        
Net loss attributable to Purple Innovation, Inc. – basic (in Dollars) $ (17,345) $ 27 $ (36,482) $ (50,190)
Less – net loss attributed to noncontrolling interest (in Dollars) (36)
Net loss attributable to Purple Innovation, Inc. – diluted (in Dollars) $ (17,345) $ (9) $ (36,482) $ (50,190)
Denominator:        
Weighted average shares—basic 108,230,000 107,489,000 107,915,000 106,755,000
Add – dilutive effect of Class B common stock 205,000
Add – dilutive effect of equity securities 85,000
Weighted average shares—diluted 108,230,000 107,779,000 107,915,000 106,755,000
Net loss per common share:        
Basic (in Dollars per share) $ (0.16) $ 0 $ (0.34) $ (0.47)
Diluted (in Dollars per share) $ (0.16) $ 0 $ (0.34) $ (0.47)