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Definitive Proxy Statement

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HILLTOP HOLDINGS INC.

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Your Vote Counts! *Please check the meeting materials for any special requirements for meeting attendance. Smartphone users Point your camera here and vote without entering a control number For complete information and to vote, visit www.ProxyVote.com Control # V74614-P31561 HILLTOP HOLDINGS INC. 6565 HILLCREST AVENUE DALLAS, TX 75205 HILLTOP HOLDINGS INC. 2025 Annual Meeting Vote by July 23, 2025 11:59 PM ET. For shares held in a Plan, vote by July 21, 2025 11:59 PM ET. You invested in HILLTOP HOLDINGS INC. and it’s time to vote! You have the right to vote on proposals being presented at the Annual Meeting. This is an important notice regarding the availability of proxy materials for the stockholder meeting to be held July 24, 2025. Get informed before you vote View the Notice of Annual Meeting, Proxy Statement and Annual Report for the year ended December 31, 2024 online at www.ProxyVote.com OR you can receive a free paper or email copy of the material(s) by requesting prior to July 10, 2025. If you would like to request a copy of the material(s) for this and/or future stockholder meetings, you may (1) visit www.ProxyVote.com, (2) call 1-800-579-1639 or (3) send an email to sendmaterial@proxyvote.com. If sending an email, please include your control number (indicated below) in the subject line. Unless requested, you will not otherwise receive a paper or email copy. Vote Virtually at the Meeting* July 24, 2025 10:00 AM Virtually at: www.virtualshareholdermeeting.com/HTH2025

THIS IS NOT A VOTABLE BALLOT This is an overview of the proposals being presented at the upcoming stockholder meeting. Please follow the instructions on the reverse side to vote these important matters. Vote at www.ProxyVote.com Prefer to receive an email instead? While voting on www.ProxyVote.com, be sure to click “Delivery Settings”. Voting Items Board Recommends V74615-P31561 1. Election of Directors For Nominees: 01) Rhodes R. Bobbitt 02) Tracy A. Bolt 03) J. Taylor Crandall 04) Hill A. Feinberg 05) Jeremy B. Ford 06) Lee Lewis 07) Tom C. Nichols 08) W. Robert Nichols, III 09) Kenneth D. Russell 10) A. Haag Sherman 11) Jonathan S. Sobel 12) Robert C. Taylor, Jr. 13) Carl B. Webb 2. Non-binding advisory vote to approve executive compensation. For 3. Ratification of the appointment of PricewaterhouseCoopers LLP as Hilltop Holdings Inc.’s independent registered public accounting firm for the 2025 fiscal year. For The proxies are authorized to vote in their discretion on such other business as may properly come before the meeting or any adjournment thereof.