v3.25.1
Information by segment - Summary of Segment Disclosure for Company's Consolidated Operations (Detail) - MXN ($)
$ in Millions
 12 Months Ended
Dec. 31, 2024
Dec. 31, 2023
Dec. 31, 2022
Disclosure of operating segments [line items]      
Total revenues $ 279,793 $ 245,088 $ 226,740
Cost of goods sold 151,057 134,228 126,440
Gross profit 128,736 110,860 100,300
Administrative expenses 13,678 12,820 11,263
Selling expenses 74,423 63,278 57,718
Income before income taxes and share of the profit or loss of associates and joint ventures accounted for using the equity method 36,011 28,792 25,787
Depreciation and amortization 12,127 10,531 10,425
Non-cash items other than depreciation and amortization 3,937 1,707 1,738
Equity in earnings (loss) of associated companies and joint ventures 306 215 386
Total assets 307,986 273,520 277,995
Investments in associate companies and joint ventures 10,233 9,246 8,452
Total liabilities 157,445 139,815 146,119
Capital expenditures, net 29,416 21,396 19,665
Operating Segments      
Disclosure of operating segments [line items]      
Total revenues 269,608 236,635 220,251
Eliminations      
Disclosure of operating segments [line items]      
Total revenues 10,185 8,453 6,489
Mexico and Central America      
Disclosure of operating segments [line items]      
Total revenues 166,996 149,362 131,002
Cost of goods sold 86,214 77,698 68,967
Gross profit 80,782 71,665 62,035
Administrative expenses 9,715 9,500 7,872
Selling expenses 44,095 38,843 32,956
Income before income taxes and share of the profit or loss of associates and joint ventures accounted for using the equity method 25,037 18,152 15,797
Depreciation and amortization 7,597 6,788 6,424
Non-cash items other than depreciation and amortization 2,341 864 957
Equity in earnings (loss) of associated companies and joint ventures 255 206 417
Total assets 187,417 168,011 172,711
Investments in associate companies and joint ventures 9,037 7,963 6,925
Total liabilities 118,616 104,898 113,554
Capital expenditures, net 19,772 13,415 11,759
Mexico and Central America | Operating Segments      
Disclosure of operating segments [line items]      
Total revenues 156,816 140,935 124,515
Mexico and Central America | Eliminations      
Disclosure of operating segments [line items]      
Total revenues 10,180 8,427 6,487
South America      
Disclosure of operating segments [line items]      
Total revenues 112,797 95,726 95,738
Cost of goods sold 64,843 56,530 57,473
Gross profit 47,954 39,195 38,265
Administrative expenses 3,963 3,320 3,391
Selling expenses 30,328 24,435 24,762
Income before income taxes and share of the profit or loss of associates and joint ventures accounted for using the equity method 10,974 10,640 9,990
Depreciation and amortization 4,530 3,743 4,001
Non-cash items other than depreciation and amortization 1,596 843 781
Equity in earnings (loss) of associated companies and joint ventures 51 9 (31)
Total assets 120,569 105,509 105,284
Investments in associate companies and joint ventures 1,196 1,283 1,527
Total liabilities 38,829 34,917 32,565
Capital expenditures, net 9,644 7,981 7,906
South America | Operating Segments      
Disclosure of operating segments [line items]      
Total revenues 112,792 95,700 95,736
South America | Eliminations      
Disclosure of operating segments [line items]      
Total revenues $ 5 $ 26 $ 2